Everyone knows Trump, but what does brand Harris stand for? Opinion Piece by Jamie Williams, Managing Partner, isobel It’s crunch time in the US Presidential election. And earlier this week, the Nate Silver designed 538 Politics model, which uses polling, economic and demographic data to explore likely election outcomes, ticked towards a Trump win on […]
Adaptive streaming technology company, SeenThis, bolsters ANZ business as it expands advertising sales team Leading adaptive streaming technology company, SeenThis, today announced the appointment of two new commercial executives in Sydney and Brisbane, expanding their team to provide a national footprint. The company said it has appointed Brisbane-based Tara Duncan, to the position of Agency […]
Brisa Vicente, co-CEO of SOKO, now part of Droga5 São Paulo, has been named as an honoree of the Ragan 2024 Top Women in Marketing Awards, celebrating influential women who set new standards across the marketing world. Ragan’s Top Women in Marketing honors women who have pioneered impactful, creative campaigns and empowered underrepresented groups across the marketing […]
In regular Q&A sessions, Jenny Stanley, Managing Director at Appetite Creative explores the key challenges, trends and solutions facing experts from across the advertising and packaging industry. Asking five key questions per conversation, Jenny will look to learn more about her interviewee, their career, clients and give them a final word. This interview with Paul […]
Independent, female-owned, full-service agency Cornett has hired Benny Jackson as Creative Director. With nearly 20 years of experience turning big ideas into award-winning work for global brands, Jackson thrives on tackling creative challenges, leading teams, and bringing fresh perspectives to every project. Most recently he was Social Creative Director at TBWA/Media Arts Lab for four years. Before that, […]
Fusion92, a leading marketing transformation partner, has hired Danielle Aldrich as chief client officer (CCO). Danielle brings over 27 years of industry experience and has worked with top brands like American Airlines, Burger King, Old Navy, Fruit of the Loom, Hershey and Hotels.com. In her new role, Danielle will be tasked with building and maintaining […]
The Shipyard, one of the nation’s fastest-growing independent advertising agencies, has named Patti Ziegler Managing Partner. Most recently serving as Chief Marketing Officer (CMO) and Strategic Business Lead for the multi-billion-dollar Scotts Miracle-Gro Company, Ziegler will now oversee a portfolio of clients as well as marketing and demand generation for The Shipyard – which now has 400 employees, […]
With the goal of growing its media offering in 2024 and beyond, Pavone Group has announced four new hires for its media department, including industry vet Jeremy Freeman as media director. In addition to overseeing the expansion of the media department, Freeman will lead responsibilities for all media strategy and buying across Pavone Group and its agencies. […]
Horton previously oversaw strategy and innovation at Taxi Studio and held senior roles at Bluemarlin and BBDO Award winning brand and design consultancy Elmwood London announces today that it has doubled the size of its strategy team as it looks to significantly grow its healthcare and consumer-focused brand partnerships. The latest to join the team […]
Adaptive streaming specialist SeenThis has announced it has opened operations in Hong Kong as part of an expansion into North Asia. The company said it has hired Angel Wong as Commercial Director, where she is charged with running digital campaigns for clients based in Hong Kong and Taiwan. Hong Kong based Wong has commercial and […]