The Future of the CMO: Why Marketing’s Top Job Is Being Rewritten

The Future of the CMO: Why Marketing’s Top Job Is Being Rewritten

Marketing’s top job isn’t dying, it’s evolving dramatically and after four years of research with CMOs and challenger brands, Rival’s The Future of the CMO reveals why the CMO role is under siege and how forward-thinking leaders can seize this moment of transformation. Rival Co-Founder and CEO Eric Fulwiler explains, “Only 71% of Fortune 500 […]

ATHLON FUELS GROWTH WITH NEW SENIOR HIRES

ATHLON FUELS GROWTH WITH NEW SENIOR HIRES

Award winning design and technology agency, Athlon, is going for growth with a number of new senior hires. The global agency headquartered in London has recruited Velda Croot as VP Growth and Gemma Craig as Client Services Director. Croot joins from brand design agency Lewis Moberly while Craig comes from Omnicom digital experience agency, Critical […]

BRANDON CONSULTANCY BOLSTERS SENIOR LEADERSHIP TEAM TO SUPPORT THE AGENCY’S GROWTH, APPOINTING BEN MARSHALL, CREATIVE DIRECTOR AND ROSE AKEHURST, HEAD OF GROWTH

BRANDON CONSULTANCY BOLSTERS SENIOR LEADERSHIP TEAM TO SUPPORT THE AGENCY’S GROWTH, APPOINTING BEN MARSHALL, CREATIVE DIRECTOR AND ROSE AKEHURST, HEAD OF GROWTH

Independent brand design agency Brandon Consultants is pleased to share news of its latest senior hires to support the agency’s growth: Ben Marshall, who joins as Creative Director, and Rose Akehurst, who takes on the newly created role of Head of Growth. With a unique background in brand design and campaigns, and most recently driving […]

Quiet Storm hires Massimo Fiori as Client Development Director

Quiet Storm hires Massimo Fiori as Client Development Director

Independent agency Quiet Storm has hired Massimo Fiori as its new Client Development Director. Massimo joins from Anomaly, where he held the position of Global Business Director for over three years. Massimo’s role as Client Development Director is newly created at Quiet Storm on the back of recent growth and as part of its longer-term […]

ROAST Announces Strategic Department Restructure and Promotions in Organic Performance Team

ROAST Announces Strategic Department Restructure and Promotions in Organic Performance Team

ROAST, the award-winning performance media agency, has today announced a key restructure of its Organic department, introducing two specialised leadership roles: Organic Performance Lead (Technical) and Organic Performance Lead (Content). These strategic promotions reinforce ROAST’s commitment to delivering exceptional SEO results while continuing to scale and innovate its Organic offering. In recognition of their expertise, […]

AKQA Appoints Jon Holloway as Managing Director for MENA

AKQA Appoints Jon Holloway as Managing Director for MENA

With a focus on growth in Saudi Arabia and the UAE, Jon will lead AKQA’s continued transformation and innovation across the region. AKQA announce the appointment of Jon Holloway as Managing Director for the Middle East and North Africa. Based between the UAE and KSA, Jon’s leadership will accelerate the agency’s momentum in the region, […]

Sparteo hires Louis-Etienne Balleydier as Chief Legal Officer

Sparteo hires Louis-Etienne Balleydier as Chief Legal Officer

Experienced executive will support the next phase of Sparteo’s growth Sparteo, the suite of data-driven advertising technologies powered by AI, has appointed Louis-Etienne Balleydier as its new Chief Legal Officer. Formerly Group General Counsel at Mirakl, Balleydier joins Sparteo with the mission of scaling and enhancing Sparteo’s legal operations in France and internationally to support […]

Kudzi Chikumbu Launches Groundbreaking Podcast: Not Just One Thing

Kudzi Chikumbu Launches Groundbreaking Podcast: Not Just One Thing

The Career Playbook for a New Era Amidst our new era of economic uncertainty, AI disruption, and a rapidly shifting job market, renowned media executive, author and creator Kudzi Chikumbu announces the launch of his new podcast to meet the moment: Not Just One Thing – The Career Podcast for the Moment. Premiering this week, the dynamic show will feature […]

FAB Finalists For The 27th FAB Awards Revealed!

FAB Finalists For The 27th FAB Awards Revealed!

Following a few weeks of intense judging, The FAB Awards have released their list of Finalists for the 27th edition of their awards programme, which is focused entirely on work done for Food And Beverage Brands and Outlets. The Awards, which each year attract entries from all over the world, recognises the critical contribution that outstanding creative work makes towards […]

TBA Worldwide Appoints Haley Brandon as Chief Financial Officer, Signaling a Strategic Growth Era Across Its Expanding Agency Network

TBA Worldwide Appoints Haley Brandon as Chief Financial Officer, Signaling a Strategic Growth Era Across Its Expanding Agency Network

TBA Worldwide (TBAWW), a fast-growing, independently owned collective of advertising agencies and specialty marketing firms, is proud to announce the appointment of Haley Brandon as its new Chief Financial Officer, effective May 1, 2025. This strategic leadership transition marks a defining moment in the company’s evolution, reinforcing its commitment to operational excellence, financial agility, and scalable […]