Elmwood announces appointment of new Creative Director for US Studio

Elmwood announces appointment of new Creative Director for US Studio

Strategic brand and design consultancy Elmwood, part of the MSQ Group, today announced the appointment of Elisa Maezono as Creative Director for the US. Maezono will drive creative excellence in the studio, inspiring Elmwood designers to unravel the toughest issues facing clients while also acting as their strategic partner.   She is tasked with working across […]

IDHL hires former Dentsu executive as Managing Director of Earned and Owned Media

IDHL hires former Dentsu executive as Managing Director of Earned and Owned Media

Digital commerce and performance group IDHL has appointed Alex Wright as Managing Director of Earned and Owned Media. He will lead the continued development of the group’s SEO and GEO proposition, while evolving its capabilities across SEO, content, Digital PR and outreach to deliver greater value for clients. He joins with over a decade of experience across […]

AI can automate creator management workflows. But first, it has to actually watch the videos.

AI can automate creator management workflows. But first, it has to actually watch the videos.

By Megan Duong, CEO and Co-Founder of Plot AI is moving quickly into creator marketing. Everyone wants technology that can find creators, vet them, track campaigns and tell you who to work with next. And the investment is following. IAB projects U.S. creator ad spend will reach $44 billion in 2026. Nearly half of creator […]

We Are Social Hires Jeff Bowerman as Executive Creative Director

We Are Social Hires Jeff Bowerman as Executive Creative Director

Global socially-led creative agency We Are Social has appointed Jeff Bowerman as Executive Creative Director in the UK. Bowerman joins from digital agency DEPT, where he served as Executive Creative Director across the UK and Ireland for six years, overseeing creative, design, social, production, and creative technology teams. Bowerman will now lead We Are Social’s […]

Broadhead Bets Big on Creative

Broadhead Bets Big on Creative

With six new team members, following the appointment of its first-ever Chief Creative Officer in May, the agency known for data and strategy is going all-in on content. Broadhead announces six new hires across its creative and social teams. The investment marks a major step forward for the 25-year-old independent agency, which is best known […]

Havas Chicago Names Energy BBDO Vet Larry Gies As New Chief Strategy Officer

Havas Chicago Names Energy BBDO Vet Larry Gies As New Chief Strategy Officer

Havas Chicago announce the appointment of Larry Gies as its new Chief Strategy Officer, bringing on one of Chicago’s most accomplished brand strategists to the agency’s leadership team. Gies joins Havas Chicago following an 17-year career at Energy BBDO, where he grew and modernized the agency’s strategy discipline and helped lead the agency to its […]

SOCIAL HOUSE ADDS KELSON BERKUS AND SAM SHAW TO CREATIVE LEADERSHIP TEAM

SOCIAL HOUSE ADDS KELSON BERKUS AND SAM SHAW TO CREATIVE LEADERSHIP TEAM

Social House, the integrated growth agency partnering with ambitious brands across beauty, fashion, food and beverage, and technology, has expanded its senior creative leadership with the appointment of two high-profile executives. Kelson Berkus joins as executive creative director and Sam Shaw as creative director, strengthening the agency’s creative vision as it continues to build a […]

Assertive Yield expands team with senior appointments of Shez Iqbal and Jack Watt

Assertive Yield expands team with senior appointments of Shez Iqbal and Jack Watt

Assertive Yield announced the strategic expansion of its team with two senior appointments: Shez Iqbal as Senior Director, Global App Monetisation, and Jack Watt as Lead Sales Engineer, EMEA. The hires mark a significant step in Assertive Yield’s continued expansion and global growth, strengthening its technical and commercial capabilities across the app ecosystem and European […]

Yann-Gaël Cobigo and Thibault Michal join Publicis Conseil as Executive Creative Directors

Yann-Gaël Cobigo and Thibault Michal join Publicis Conseil as Executive Creative Directors

The internationally experienced French creative duo joins Publicis Conseil to help drive the growth of its global brands. Publicis Conseil has announced the appointment of Yann-Gaël Cobigo and Thibault Michal as Executive Creative Directors. They will help shape and lead global creative strategies for several of the agency’s major international brands. Originally from Paris, Yann-Gaël […]

Product of the Year Spotlight on…Onken Kids

Product of the Year Spotlight on…Onken Kids

Greg Brady, Onken Brand Manager at Emmi UK, on the secrets behind an 80-year-old brand and how a three-ingredient promise became one of Onken’s best ideas. Tell us about your product/range and why it resonates with consumers. It really came from listening to parents. We kept hearing the same thing: they wanted simpler ingredients for […]