MarComm’s Star Parade is a series where we shine the spotlight on some of the global stars from the Marketing and Communications industry, and Jenny Sagström, CEO and Founder, Sköna is precisely that. Q) Give us a brief insight into your career so far? I ended up in the agency business by happenstance. I thought I was going to work […]
Leading affiliate and partner marketing agency, Silverbean, has announced its expansion into the US with the appointment of Sarah Beeskow Blay to the newly created role of Vice President North America. In addition, head of affiliate marketing, Louise James, has been promoted to Global Associate Director, leading on the brand’s unique delivery model for global clients. […]
- New entertainment proposition will be led by Nick Wright, current Managing Director of JUMP, Havas Media Group’s content and partnerships division - Move is in response to sea-change in consumer and business behaviour, and is part of a broader reorganisation and simplification of the Havas Media Group offering around three core areas: Havas Media, Havas Entertainment and Havas Market
Havas Media Group supercharges its entertainment and culture offering under a new integrated proposition, Havas Entertainment
● John Doe Group will operate across the country, with offices in London, Glasgow and Manchester and total revenue of £3m+ ● The combined agency offers PR, advertising, research, planning, experiential and creative studio, all handled in-house ● Campaigns are driven by truth – and designed to ‘not just grab attention, but hold it’ by ‘focusing on what matters’ ● The agency also announces new clients, including Tesco Mobile and Anglepoise ● A new ventures arm joins the expanded creative agency. John Doe will build their own brands, starting with Socialeyes – a virtual venue creating good times for good causes
The most-awarded earned media agency in the north has announced its merger with John Doe. WIRE – based in Glasgow and Manchester – has come together with the renowned, culture-focused agency to create a ‘production house for stories’ on a single-minded mission – build brands recognised for who they are and why they matter. Combining disciplines, […]
Along with electriclimefilms’ new expansion milestone to Australia in late 2020, the boutique film house has also grown their roster and team with talented Australia-based directors as well as devoted and driven creatives. Previously freelancing with Studio Mondo as an Integrated Producer / Account Manager, Lisa Macfarlane has been appointed as Senior Producer at electriclimefilms’ Sydney Studio. […]
Publicis Groupe today announced the appointment of Natalie Lam as its first ever Chief Creative Officer, Asia Pacific, Middle East and Africa. In this newly created role, Lam will be leading Publicis Groupe’s APAC & MEA agenda when it comes to creativity, with an oversight over the creative product as well as managing and activating […]
Leadership team become majority shareholders
Born Social, the London-based social media agency, has today announced a management buyout with the six-strong leadership team taking a 75% share of the business. Founded by Rob O’Donovan and Ben Gateley in 2012 as part of start-up studio, The Eleven, Born Social has grown into one of the UK’s foremost social media agencies managing […]
Interbrand Group, today announced the promotion of Gonzalo Brujó to Global President, effective February 1st, 2021. Currently the Global Chief Growth Officer of Omnicom Group’s (NYSE: OMC) Interbrand Group, Brujó steps into this newly created role with expansive leadership experience and will be responsible for the day-to-day operations of Interbrand Group around the world. Charles Trevail […]
In a new industry survey 89.7% of client businesses said that the most significant thing they are changing in 2021 is ‘ways of working’, with more than a third of those questioned planning to change something as fundamental as a business model. A major trend in line with this wave of organisational change is a […]
Long-time US and Global Diageo Marketing Exec to Lead the Expansion
Smarts, the multi-award-winning PR and content agency, today announced the launch of a new business in the United States to expand its focus on popular culture and entertainment. The move presents the natural evolution of Smarts’ growth as brands continue to place more and more value on cultural connectivity. The US business, located on Fifth Avenue […]