Publicis Groupe’s Annual Wishes – Arthur Sadoun has filmed this year’s holiday message with just a smartphone and his assistant.

We at MarComm News received Publicis Groupe’s Annual Wishes with this note:

“But after a busy year of transforming and pitching, we didn’t want to add to any of our agencies’ workloads by asking them to help with the Wishes”

In a world where anyone, anywhere, can make snackable, shareable, on-brand content on a budget, Arthur Sadoun has filmed this year’s holiday message with just a smartphone and his assistant.

Happy Holidays, Merry Christmas and Bonne année!

Based on an original idea by: Arthur Sadoun and Maurice Lévy

Director: Maurice Lévy

Director of Photography: Maurice Lévy

Producer: Maurice Lévy

Post-producer: Maurice Lévy

Editor: Maurice Lévy

SFX: Maurice Lévy

Agency: Definitely not Marcel Paris…

Source: Publics Group

  Agency, Arthur Sadoun, Holiday Wishes, Maurice Levy, Publicis, Publicis Groupe, Smartphone