Unique offering enables retailers to plug the gaps in their retail media networks and tap into new capabilities without disrupting existing tech stack Particular Audience, the AI-powered platform transforming retail media and personalisation, has launched a suite of modular retail media tools designed for Retail Media Network (RMN) operators seeking to augment their incumbent adtech […]
New marketplace gives AI access to licensed, trusted commerce content while ensuring publishers are fairly compensated impact.com the company behind a global ecosystem of commerce partnerships connecting brands, publishers, and creators, today announced the launch of Geodesix, a new data marketplace that provides AI systems with licensed commerce content and a clear economic model for publisher compensation. […]
Industry Veteran to Drive Programmatic and Social Operations Growth Across North America Coegi, a leading digital media agency owned by True Independent Holdings (TIH), today announced the appointment of Chris Kotyck as Executive Vice President of Digital Operations. Based in Canada, Kotyck will oversee programmatic and social operations for Coegi, working closely with clients including […]
Breakthroughs in creator and AI technology, new platform solutions, and strong financial performance define a landmark year for partnership-driven marketing and commerce impact.com, the world’s leading commerce partnership marketing platform, announced today its strong growth and innovation in 2025, propelled by accelerated client adoption across creator, affiliate, and B2B channels, advancements in product innovations, and […]
Anonymised, an AI data platform that helps publishers and advertisers understand, reach and measure incremental audiences for better marketing outcomes, today announced the launch of Audience Lift, a new product that transforms first-party data into intelligent, high-performance audiences across social and search platforms. The new data product enables advertisers to move beyond traditional action-based seed […]
End-to-end optimisation toolkit enables platform users to curate inventory supply dynamically to better serve demand-side clients Advanced programmatic platform Limelight Inc. has launched the Adaptive Rules Centre (ARC) – a rules-based toolkit that enables users of Limelight’s white-label platform to customise and optimise ad performance through automation. In early tests, users have reported revenue increases […]
Creative technology company, Aer Studios, has appointed Jay Robinson to lead its user centred design practice as the studio continues on its growth trajectory. Taking up the role of Creative Director, Jay rounds out the leadership team while bringing additional expertise to develop the company’s creative and design capabilities. Jay is a senior creative leader […]
Brand Metrics’ SDK-free interactive measurement solution signals a new era of interactive CTV advertising. Brand Metrics, a global leader in brand lift measurement technology, has declared a new era in interactivity and measurement in CTV as it raises the curtain on fully operational, SDK-less interactive formats and pause-ad capabilities. Already in use with Tier 1 […]
Cheil and the Jeju Institute of Korean Medicine have launched a safety system based on the traditional community culture of “haenyeo”, women free-divers in the South Korean province of Jeju. The haenyeo dive dozens of times a day up to 20 meters deep to harvest seafood, relying solely on their own bodies without any modern […]
New customer portal delivers immediate funding, real-time insights and seamless integrations with major digital platforms to accelerate revenue access and performance Revving, the fintech platform reshaping the financial infrastructure of the digital economy, has launched RevHub – a first-of-its-kind customer portal designed to eliminate payment delays across the digital economy. Rebuilt from the ground up […]