How DDB and BBVA Bank took Colombia’s breath away

How DDB and BBVA Bank took Colombia’s breath away

On July 7th, 2017, Sofía Gómez, a Colombian athlete sponsored by BBVA bank, dived 84 meters into the sea to establish the new world record for apnea, a sport scarcely heard of and rarely practiced in the country. During her incredible underwater achievement, she successfully held her breath for 2 minutes and 45 seconds. In […]

AccorHotels launches ‘From the Heart’ consumer advertising campaign to show the power of spontaneous acts of service

AccorHotels launches ‘From the Heart’ consumer advertising campaign to show the power of spontaneous acts of service

AccorHotels is launching a new consumer advertising campaign in the UK that highlights real-life examples of spontaneous acts of service from its ibis, Novotel and Mercure hotels. Created by Brothers and Sisters, the first work from the agency since it won the account in January, the multi-million pound ‘From the Heart’ campaign will play on […]