Initiative is designed to promote safer roads and better health for professionals who drive for a living In a move to make Brazil’s roads safer, Volkswagen Caminhões e Ônibus is teaming up with Livelo – the country’s biggest rewards program – to create an initiative to monitor truck drivers’ hours of rest along shipping routes nationwide […]
A car crashes into a giant wedding cake outside Blenheim Palace, as Direct Line raises awareness of wedding guests drink driving Direct Line has launched a stunning new creative, with a car crashing into a giant wedding cake outside the UK’s most Instagrammed wedding venue1 Blenheim Palace, to raise awareness of the risks associated with drink […]
VOOM Nutrition launches bold new campaign in collaboration with McCann VOOM Nutrition sets out to celebrate the power of plants in its launch campaign for POWR, its vegan sports endurance bar. Developed by leading creative agency McCann Bristol, ‘The Climb’ is a cautionary tale that follows a free climber preparing to tackle ‘the Big One’, […]
In new instalment of the “Love is Messy” platform, Essity’s kitchen roll brand wants to reinforce cleaning as an act of love to create stronger relationship bonds with customers Kicking off this year’s wedding season, Essity’s kitchen roll brand, Plenty, is encouraging the nation to commit to clean for each other through a new campaign […]
Lucozade and adam&eveDDB are launching a major new campaign and brand platform bringing together Lucozade’s iconic Energy and Sport drinks for the first time in the brand’s 97-year-history. The new masterbrand platform, “Bring the Energy” is a rallying call that shows how Lucozade helps people to rise to the challenge and to move with energy […]
When we have lost a loved one, we often save memories of the person, it can be anything from photographs to old letters and voice messages on an answering machine. These memories can provide comfort and experts say they can even have a positive impact on coping with grief. However, a digital memory runs the […]
Vienna. Known for its opulent architecture, artistic and musical excellence, its illustrious history, outstanding culinary creations and remarkable thinkers, the city of Vienna is so abundant that for some, it can almost feel overwhelming. That is why the Vienna Tourist Board has created a novel way to prepare yourself for the full experience: microdose vienna. A profoundly introspective […]
As part of the global platform “Heat Happens”, the brand introduces the new campaign with AKQA Casa Sprite, part of The Coca-Cola Company launches the “The Knocklace Collection” in partnership with AKQA Casa. Directly addressing young adults who still live at home, Sprite recognizes the difficulty of finding solitary moments. Given the economic challenges they […]
Marmite has called on loyal fans in the UK to spread the love in its new cross-border campaign created by adam&eveDDB London and New York. The Unilever brand is going to extreme lengths to get jars of the sticky breakfast spread into the US for desperate British expats hankering for their Marmite fix. Surveys regularly […]
Diet Coke is putting its unwaveringly loyal fans at the centre of its new advertising campaign, ‘Love What You Love, By You’ to celebrate consumers love of their iconic ‘Diet Coke’ break and being unapologetically themselves. The iconic brand has revealed two new adverts, Diet Coke Breaks Inspired by You, directed by award-winning Marie Schuller, […]