Publicis London, in partnership with nicotine-free portable aromatherapy diffuser Ripple+, has launched a new campaign to raise awareness about the dangers of illegal vapes. Launching today, the aim is to educate people who regularly use illegal vapes on the harmful ingredients and toxins they contain – including lead. While 5.6 million adults in the UK vape, 11% […]
American fans of superstar Jin, of 21st century pop icons BTS, and Korean ramen are the immediate targets for a new campaign from Santa Monica-based agency The Many. Otoki, one of the biggest food companies with 56 years of experience and leadership in 31 Korean food categories, is eager to replicate their flagship Jin Ramen’s popularity in the U.S. and […]
“Master Pieces” blends classic art with health care messaging from the Katz Institute for Women’s Health A new campaign from New York independent agency StrawberryFrog is helping to rewrite women’s health history, highlighting what is missing through a strong health care solution from Northwell Health’s Katz Institute for Women’s Health. For centuries, medical findings have been based on male-oriented […]
For World Down Syndrome Day 2025, CoorDown presents NO DECISION WITHOUT US, the international awareness campaign created in collaboration with the New York-based agency SMALL. An engaging musical featuring Caterina Scorsone, the beloved star of “Grey’s Anatomy” and mother of a daughter with Down syndrome. For the first time in a CoorDown campaign among the […]
House 337 unveils powerful new campaign to highlight the urgent need for domestic abuse support Women’s Aid, the UK’s leading charity working to end domestic abuse, has launched a groundbreaking new campaign, ‘The Monster Who Came to Tea’, aimed at pressuring the government to re-evaluate funding for domestic abuse support services ahead of the Spring […]
Very has released the latest chapter of its distinctive Haus of Flamingo brand platform which, for the first time, is branching out beyond womenswear to reflect customer shopping habits. Haus of Flamingo has had a flying start since launching in Summer 2024, driving strong brand attribution and greater distinction. This has driven an impressive 10% uplift […]
McDonald’s presents an unprecedented partnership to bring back the Filet-o-Fish to the Brazilian menu Brazil knows how to grab our attention, hands down! McDonald’s introduced its new Filet-o-fish campaign (aka McFish), bringing nobody but Duo (the Duolingo Owl) as its superstar. But why? First, we must acknowledge that the fish sandwich is not permanent on […]
From strategy to packaging to creation of the new website, TBA Outdoors, an outdoor leisure-oriented marketing firm, worked with ARL on the launch Adrenaline Research Labs (ARL), a new consumer brand of exploding targets designed for the novelty and adrenaline seeking recreational shooter, today announced its official launch with a new campaign and website created in […]
Following a huge reaction to the news that Walkers Worcester Sauce crisps were returning (but only in Worcester), VCCP and Good Relations have launched an integrated campaign to share the news that the iconic flavour will now be available nationwide. Walkers reached out to heartbroken fans who were still mourning the loss of the flavour, which was withdrawn in 2023, to tease […]
Texas’ homegrown delivery app unveils a cinematic film and limited-edition Golden Goods collection to promote Favor Gold. Favor Delivery, the only delivery app by and for Texans, is making a bold play for its most loyal customers with the launch of Favor Gold—a new monthly subscription program offering $0 delivery fees, exclusive savings on H-E-B […]