Marcel (part of Publicis Groupe) is proud to announce the appointment of Léoda Esteve as Managing Director, alongside Blandine Mercier and Benjamin Taïeb. This appointment marks a new era for the agency, following the appointment of Youri Guerassimov and Gaëtan du Peloux as Co-Presidents. Charles Georges-Picot, the former Co-President of Marcel, has left the agency […]
Specsavers’ award-winning in-house creative agency is rebranding from Specsavers The Agency to Specsavers Creative. Since the business launched in 1984, Specsavers has been pioneering in its strategy to build its creative expertise in-house rather than outsource it to an external creative agency. At the time, it was a bold move, but the results speak for […]
Beatgrid, the single-source cross-media audience measurement solution, today announces a partnership with marketing and communications leader PHD Australia. The partnership comes in response to the growing need for single-source cross-platform measurement. Beatgrid addresses one of the most pressing concerns for global brands and marketers today, the accurate measurement for attribution of advertising investments. The partnership […]
Wavemaker has been appointed as global media consultancy partner for Merlin Entertainments, a global leader in location-based, family entertainment. Alongside the $24m UK business Wavemaker retains, the media agency has additionally won the $34m planning and buying across EMEA and the US. In addition to the UK market, the media agency will now manage planning […]
Global socially-led creative agency We Are Social has released ‘Future of Influence’, a report which examines how influencer marketing is set to evolve over the next few years. The report is based on a series of recent events run by the agency, which were informed by expert interviews, from academics to journalists to creative technologists, […]
With an impressive track record comprising hundreds of international creative awards, including 22 Grand Prix and 46 Lions, Youri Guerassimov and Gaëtan du Peloux rank among the most renowned creatives in the global advertising industry. Their appointment reflects the agency’s determination to reach new heights in creative excellence and strengthen the central role of creativity […]
Global brand and design consultancy Conran Design Group has strengthened its consumer brand, product packaging and corporate communications offer with three senior hires in London. Ex-Landor & Fitch Creative Director Nathan Watts joins as Head of Consumer, focusing on driving and developing the consumer offer following a number of recent wins, including Ferrero and Cow […]
The venture capitalist, mentor and consultant has devoted his career to helping people and brands enhance their success John Dunning has joined Boulder-based agency Human as President, having served multiple times in the past in similar roles at Dignifi, Recall Masters, Accelerate Ventures and others. The entrepreneur, fundraiser and operational executive will be responsible for […]
Beatgrid, the single-source advertising effectiveness currency, today announces Terrie Brennan as the new Chief Commercial Officer. Terrie brings a wealth of experience and a proven track record of success in the advertising industry. Terrie’s New York based role with Beatgrid follows eight years in London as Nielsen’s European Digital Lead, preceded by 35 years in […]
Want to know why things are looking sweet for the dessert occasion? Or how aspirational drinking remains ‘a thing’ despite the current economic climate? And is it really RIP for the restaurant Insta-moment? Using media intel, consumer insight and research, Clarion Communications today unveils some of the latest insight and trends from the ever-evolving food […]