Social is Critical for Brand Building and AI is Embedded in the Creative Process: We Are Social Launches ‘Think Forward 2026’ Report

Social is Critical for Brand Building and AI is Embedded in the Creative Process: We Are Social Launches ‘Think Forward 2026’ Report

Global socially-led creative agency We Are Social has today released its flagship annual trends report, Think Forward 2026: Building Brands at the Speed of Social. The report sets out how social media has evolved from a supporting channel into the world’s most powerful media and entertainment ecosystem. According to the Think Forward 2026 survey of global […]

YES& ACQUIRES SYMMETRI MARKETING GROUP

YES& ACQUIRES SYMMETRI MARKETING GROUP

Acquisition bolsters independent agency’s B2B, tech and digital footprint Yes&, the independent fully integrated marketing agency, today announced it has acquired Symmetri Marketing Group, the Chicago-based B2B branding, marketing and digital agency. Symmetri will operate under the Yes& brand name. The move marks the latest milestone in Yes&’s strategic expansion and national growth strategy. The addition […]

Coegi Appoints Chris Kotyck as EVP of Digital Operations

Coegi Appoints Chris Kotyck as EVP of Digital Operations

Industry Veteran to Drive Programmatic and Social Operations Growth Across North America Coegi, a leading digital media agency owned by True Independent Holdings (TIH), today announced the appointment of Chris Kotyck as Executive Vice President of Digital Operations. Based in Canada, Kotyck will oversee programmatic and social operations for Coegi, working closely with clients including […]

impact.com Announces Record Growth and Industry Innovation in 2025, Cementing its Leadership in the Global Partnership Economy

impact.com Announces Record Growth and Industry Innovation in 2025, Cementing its Leadership in the Global Partnership Economy

Breakthroughs in creator and AI technology, new platform solutions, and strong financial performance define a landmark year for partnership-driven marketing and commerce impact.com, the world’s leading commerce partnership marketing platform, announced today its strong growth and innovation in 2025, propelled by accelerated client adoption across creator, affiliate, and B2B channels, advancements in product innovations, and […]

Anonymised launches Audience Lift to transform first-party data into high-performance audiences

Anonymised launches Audience Lift to transform first-party data into high-performance audiences

Anonymised, an AI data platform that helps publishers and advertisers understand, reach and measure incremental audiences for better marketing outcomes, today announced the launch of Audience Lift, a new product that transforms first-party data into intelligent, high-performance audiences across social and search platforms. The new data product enables advertisers to move beyond traditional action-based seed […]

WKD appoints Continuous as lead agency for 30th anniversary year

WKD appoints Continuous as lead agency for 30th anniversary year

Liverpool-based brand agency, Continuous, has been appointed as lead agency for WKD, the UK’s No.1 Ready to Drink brand. The multi-year commitment follows a competitive pitch process and marks the start of WKD’s most ambitious period of brand activity in recent history, for its 30th anniversary in 2026. Continuous will work in partnership with SHS […]

Jet Line’s MORE Digital Inventory Available via VIOOH

Jet Line’s MORE Digital Inventory Available via VIOOH

Jet Line has made its MORE digital out-of-home inventory available via VIOOH, the leading premium global digital out of home (DOOH) supply-side platform. This step enables international advertisers and media agencies to include Jet Line’s inventory in programmatic DOOH campaigns planned across multiple markets. The MORE network consists of over 600 digital screens located across […]

Curiosity Named Agency of Record for Nurri, Launches First Consumer Campaign, “Shake Ya Can”

Curiosity Named Agency of Record for Nurri, Launches First Consumer Campaign, “Shake Ya Can”

The independent agency’s debut work for the fastest-growing RTD protein milkshake strikes a joyful tone. Independent creative agency Curiosity has been named agency of record for Nurri, the ready-to-drink protein milkshake recently named Instacart’s fastest-growing brand. Curiosity was awarded the business following a multi-agency review. The pitch emphasized capabilities and chemistry rather than spec work, and the partnership now represents one of […]

BBD Perfect Storm makes majority investment in St Luke’s to create a new independent UK agency Group

BBD Perfect Storm makes majority investment in St Luke’s to create a new independent UK agency Group

Independent brand and cultural transformation company BBD Perfect Storm has made a strategic majority equity investment in leading independent creative agency St Luke’s. This brings together two successful and complementary businesses to form a new UK-based agency group with international reach.  The partnership has been designed to meet growing client demand for senior-led, independent agency partners that […]

VIOOH partners with Atmosphere TV to unlock programmatic access to largest streaming TV platform for businesses

VIOOH partners with Atmosphere TV to unlock programmatic access to largest streaming TV platform for businesses

Today, VIOOH, the leading premium global digital out of home (DOOH) supply-side platform, announced a strategic partnership with Atmosphere TV, the world’s largest streaming TV platform built for businesses, expanding access to premium place-based video inventory in the UK, North America and Australia. The partnership delivers access to over 60,000 venues generating more than 1 […]

1 21 22 23 24 25 200