SuperHeroes Expands JIMMY Collective to Include AI Craft

SuperHeroes Expands JIMMY Collective to Include AI Craft

The digital art collective brings top global AI artists into its offering SuperHeroes announced today that JIMMY, its collective of global digital artists bringing new life to advertising across social channels, is expanding to include world-renowned AI artists, such as Paul Trillo, @cinema.ai, @shaneF3D, Ethereal Moon and @ulises.studio. These artists are trailblazers in AI, known […]

ShowHeroes Group Acquires Vidds, Strengthening AI-Driven Video Creation Capabilities

ShowHeroes Group Acquires Vidds, Strengthening AI-Driven Video Creation Capabilities

ShowHeroes Group, a global leader in digital video advertising and CTV solutions, today announces the acquisition of Vidds, an AI-powered video creation and editing platform, for an undisclosed sum. Founded in 2020 by Ed Thomas and Andrew Walters, Vidds has gained recognition for simplifying and accelerating the video creation process, empowering creators with advanced AI tools […]

Nectar360 partners with Rokt to make online ad experience more relevant for Sainsbury’s and Argos customers

Nectar360 partners with Rokt to make online ad experience more relevant for Sainsbury’s and Argos customers

The partnership will enable non-endemic ad partners to present online customers with relevant offers at checkout Nectar360, which operates the UK’s largest and most recognised coalition loyalty programme in Nectar, and a Retail Media Network that spans Sainsbury’s and Argos has partnered with Rokt, the leading e-commerce company using machine learning and AI to make […]

KODAK LAUNCHES TOOL TO BREAK NEW GROUND IN THERAPY FOR DEMENTIA PATIENTS

KODAK LAUNCHES TOOL TO BREAK NEW GROUND IN THERAPY FOR DEMENTIA PATIENTS

“Memory Shots” helps dementia patients capture memories that were never shot on film, offering a major breakthrough in ‘photo reminiscence therapy’. Re-capturing cherished memories Photos are one of the most important forms of therapy to help dementia patients remember a moment in time and inspire them to talk. But not every cherished moment has a […]

Qatar Airways Creates World’s First Airline Commercial Where “You” Can Be the Star

Qatar Airways Creates World’s First Airline Commercial Where “You” Can Be the Star

Qatar Airways has unveiled a new global ‘AI Adventure’ film which utilises state-of-the-art technology to reinforce its commitment to developing incomparable, immersive experiences for everyone. In an industry-first, the campaign offers the opportunity to be part of its emotive story, by utilising advanced AI capabilities so you can place yourself within the film and become […]

Brandtech Group Supercharges Gen AI Marketing Platform, Pencil Pro, with Google Cloud collaboration.

Brandtech Group Supercharges Gen AI Marketing Platform, Pencil Pro, with Google Cloud collaboration.

The Brandtech Group today announces a powerful collaboration with Google Cloud, integrating their cutting-edge AI models into its industry-leading generative AI marketing platform, Pencil Pro. With its collaboration with Google Cloud, The Brandtech Group clients will enjoy access to advanced Google Cloud models as they’re available, with the latest to generate insights, assets, predictions and […]

Cadbury uses the power of AI to let the public star in 200 years of classic Cadbury advertising

Cadbury uses the power of AI to let the public star in 200 years of classic Cadbury advertising

Cadbury has today launched a new Gen-AI powered tool named ‘My Cadbury Era’ which places users in classic Cadbury posters to celebrate its 200 year heritage, with a new campaign activation from its agency of record VCCP London. Building on the Yours For 200 Years campaign, which celebrates Cadbury’s 200th anniversary and its long-standing relationship with the […]

VeraViews Partners with AIREV to Set Gold Standard for Ad Fraud Prevention in GCC

VeraViews Partners with AIREV to Set Gold Standard for Ad Fraud Prevention in GCC

VeraViews, an open-ledger advertising ecosystem designed to prevent ad fraud, is proud to announce its partnership with AIREV, an AI specialist, to launch a groundbreaking initiative in the United Arab Emirates (UAE). VeraViews and AIREV will combine their expertise in Web3 and AI to tackle ad fraud, a pervasive issue in digital advertising. According to […]