Rob Knight, Managing Director of Web Design & Development agency, Kitty In the beginning, web design used to be about one audience – humans. People with browsers, thumbs, short attention spans, and feelings. We crafted the look, the flow, the subtle cues that build trust. Then came the first great shift in discoverability. Search engines – from the early […]
The full 2026 AI & Search Behavior Study is available for download here. More than one-third of consumers now begin their digital search journeys with AI tools rather than Google or other search engines, signaling a fundamental shift in how people discover information, evaluate brands, and make purchase decisions. According to Eight Oh Two Marketing’s newly […]
By Ruben Goots – Co Founder and CEO, HAMLET The international controversy surrounding McDonald’s AI driven Christmas campaign has once again reignited a fundamental debate about artificial intelligence in advertising. After fierce criticism, the spot was taken offline, and McDonald’s together with its agency TBWA Neboko Amsterdam quickly reframed the narrative, stating that “it wasn’t […]
2026 predictions By Paul Greenwood, global head of research & insight at We Are Social Social search: “Social search is set to surge even more in 2026. Brand discoverability on social media will be just as important as on Google. In particular, text-based social platforms are going to see increased interest from brands because they’re so often used to […]
Particular Audience, the AI-powered personalization and retail media company behind Adaptive Transformer Search and Gradient-Boosted Retail Media, today announced the promotion of Beth Smith to Vice President, Customer Success & General Manager, UK. Previously Global Head of Account Management, Smith will continue lead Customer Success globally while overseeing operational and commercial strategy for the UK […]
Dentsu Creative‘s Generative Realities Trends Report highlights a world exhausted and exhilarated by change From AI intimacy to the analog revival, new global research reveals an increasingly complex relationship with technology. While 53% of people now use AI in their personal lives, rising to 70% of Gen Z, 55% of consumers say they are tired of […]
Bid-smart adtech innovator strengthens its ties with one of the world’s leading AI hubs Bid-smart ad platform Preciso today announces a new alliance with the Shenzhen Artificial Intelligence Industry Association (SAIIA), joining the non-profit organisation as an official vice-president enterprise member. The SAIIA promotes the development and application of AI technologies and is the leading […]
“Outdo It with Intuit,” supports Intuit’s biggest product launch ever, with new platform that multiplies the capabilities of every user FCB is rolling out a global campaign for Intuit QuickBooks to support the financial management software’s new ‘Intuit Platform’, an advanced, all-in-one, AI-powered business management system designed to help businesses and accountants work smarter, faster, […]
Bid-smart adtech innovator brings its AI-driven programmatic technology to the booming AI robot space, of which Shenzhen has emerged as a global hub Preciso used the recent 27th edition of the China Hi-Tech Fair in Shenzhen to officially launch its Ultima Ads AI-powered native advertising solution for robotics and AI-related product, with a special focus […]
Jellyfish becomes the first company to leverage AI brand perception from models like Gemini and ChatGPT to automatically generate advertising optimizations. With its Share of Model™ tool, Jellyfish becomes the first company to leverage brand perception from AIs like Gemini and ChatGPT to automatically generate ad optimizations. Jellyfish today announces a major breakthrough for advertisers […]