Profit Will Save The Planet

Provocative campaign responds to global sustainability issues

Profit Will Save The Planet

London creative agency AML Group has created an uncompromising and provocative campaign for Robeco, Dutch-based global leader in sustainability investing. The print and digital campaign features four executions with bold headlines that confront the big issues around sustainability including globalisation, deforestation, plastic pollution and the internet as a surprising source of carbon emissions. Headlines like Profit Will Save The Planet­ and The Climate has A […]

Vanguard V for value

Global investment giant's TV ad shows UK its true colours

Vanguard V for value

Vanguard 30sec Master-HD from aml on Vimeo. The campaign was created by London-based agency AML Group. It kicks off with a 30” TV spot that brings to life Vanguard’s unique low-cost, uncomplicated investment offer and features people from all walks of like making the ‘Vanguard V for value’ sign. “Vanguard stands for value to investors […]

AML Group announce John Farrell as non-executive chairman

AML Group announce John Farrell as non-executive chairman

Former Publicis Groupe Executive, John Farrell, has been announced as AML Group’s Non-Executive Chairman. Farrell who was president and CEO of Publicis Groupe’s specialised agencies and marketing services arm, joins at a pivotal time of growth for the agency that has built a global reputation based on an ethos of ‘simple ideas for complicated businesses’. […]

The Big Issue, ASI and AML Group team to launch a new financial system that works for everyone

The Big Issue, ASI and AML Group team to launch a new financial system that works for everyone

The Big Issue are working with a group of leading fund managers led by Aberdeen Standard Investments (ASI) and independent agency AML Group to launch The Big Exchange, a revolutionary mobile-first impact investment platform that will help everyone do better with their savings, while doing good for society and the planet. Change in the way the […]