The Many and Wounded Warrior Project Go Big with “Warriors On Board” Initiative for Veterans Day

The Many and Wounded Warrior Project Go Big with “Warriors On Board” Initiative for Veterans Day

This Veterans Day, The Many is working with Wounded Warrior Project (WWP) on a campaign designed to inspire young adult audiences into action and compassion. While veterans comprised 18% of the U.S. population in 1980, today they represent just 6%, and with that decline, comes a decrease in direct relationships that often generate public support […]

UNILEVER PARTNERS WITH ASDA TO HELP COMBAT FOOD INSECURITY

UNILEVER PARTNERS WITH ASDA TO HELP COMBAT FOOD INSECURITY

Unilever is teaming up with Asda for a new nationwide bespoke campaign to support BBC Children in Need’s fight against food insecurity. The ‘You buy, we donate’ campaign will be live from 8th August until 10th September 2024 in Asda stores nationwide and online and will feature iconic Unilever brands such as Pot Noodle, Hellmann’s, and Radox. […]

THOMAS COOK AND THE MARINE CONSERVATION SOCIETY ENCOURAGE HOLIDAY MAKERS TO REDUCE, REUSE OR RECYCLE INFLATABLES

THOMAS COOK AND THE MARINE CONSERVATION SOCIETY ENCOURAGE HOLIDAY MAKERS TO REDUCE, REUSE OR RECYCLE INFLATABLES

New ‘Deflatables’ campaign by McCann Birmingham looks to raise awareness of the environmental impact of holiday inflatables As millions of Brits prepare for their summer holidays, Thomas Cook and the Marine Conservation Society have launched a new campaign by McCann Birmingham to raise awareness of the environmental impact of abandoned inflatables. The call follows results […]

MullenLowe partners with RNIB to champion the importance of Alt Text with powerful copy-led outdoor and social campaign

MullenLowe partners with RNIB to champion the importance of Alt Text with powerful copy-led outdoor and social campaign

Integrated creative agency MullenLowe today launches a new campaign – Alt Alts – in partnership with the Royal National Institute of Blind People (RNIB), the leading sight loss charity in the UK. Alternative Text (Alt Text) is a written description of an image, picture or photograph. It’s super important as it is read aloud by […]

All I want for Christmas is Safer Streets

All I want for Christmas is Safer Streets

L’Oreal Stand up for Street Harrassment Against Women An international study by L’Oréal Paris revealed that sexual harassment in public spaces was identified as the most important issue faced by women across the world. 80% of women have experienced sexual harassment in public spaces, and 76% of people have witnessed sexual harassment in public spaces.  […]

This Retro Board Game Highlights the Cruelty of Fois Gras Production

This Retro Board Game Highlights the Cruelty of Fois Gras Production

Animal rights organisation Wakker Dier take an unconventional approach to awareness with launch of board game created by Mutant With Christmas around the corner and festive menus with all manner of gastronomic delicacies being planned, one item that might controversially be on many a shopping list is Foie Gras.  Controversially, ducks used in the production of […]

Handicap International Minesweeps for the Innocent Victims of Landmines

Handicap International Minesweeps for the Innocent Victims of Landmines

Recreation of iconic 90s game Minesweeper spearheads multi-channel awareness and fundraising campaign by Mutant to help innocent civilian victims of landmines There are over one million active mines around the world ready to explode, maiming or killing innocent civilians. Imagine living in constant fear of stepping on a landmine while simply walking to work, or that […]

Wunderman Thompson UK and NHS Blood and Transplant launch life-saving organ donation campaign for children waiting for organ transplants

Wunderman Thompson UK and NHS Blood and Transplant launch life-saving organ donation campaign for children waiting for organ transplants

New campaign aims to increase awareness and support for paediatric organ donation sign ups, in support of agency colleague and her family, who are currently facing the desperate wait for a transplant for their young son. Integrated marketing agency, Wunderman Thompson UK, reached out to NHS Blood and Transplant after learning about colleague, Katie’s situation. Katie and her husband, Graham, […]

Women’s Domestic Abuse charity use new Twitter feature to reveal a hidden side of domestic abuse – #HiddenAbuse

● Solace Women’s Aid reveals that it takes six and a half years for a woman to leave an abusive relationship ● Campaign innovatively uses Twitter’s new ‘hidden replies’ feature to raise awareness around hidden abuse

Women’s Domestic Abuse charity use new Twitter feature to reveal a hidden side of domestic abuse – #HiddenAbuse

Today, Solace Women’s Aid (@SolaceWomensAid) is raising awareness around hidden abuse (#HiddenAbuse) – and offering help and support to those it’s happening to – through a ground breaking Twitter campaign. Solace reveals that it takes, on average, six and a half years for a woman to leave an abusive relationship. Controlling and coercive behaviour; cutting […]

Emma Mainoo joins Utopia to launch mental health practice

Emma Mainoo joins Utopia to launch mental health practice

Culture change business Utopia has launched a new mental health division, spearheaded by newly-recruited mental health advocate and qualified trainer, Emma Mainoo. This comes after a recent report stated poor mental health has cost UK businesses 16% more over the past three years.  Utopia’s new arm offers change programmes such as mental health hacks and […]

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