Breast Cancer Now, the research and support charity, is launching a campaign that draws attention to things people living with breast cancer often don’t speak about. “Left Unsaid” is the next chapter of the charity’s “Real Talk” campaign, created by BMB . The new work will run alongside the original TV spot, highlighting that the charity is […]
BMB has created a short film exploring what life is like for those who are living with secondary breast cancer for Breast Cancer Now, the UK’s leading breast cancer research and support charity, to mark the end of Breast Cancer Awareness Month. Secondary breast cancer is when cancer cells spread from the breast to other […]
Breast Cancer Now, the UK’s leading breast cancer research and support charity, is releasing a powerful and emotional film portraying the reality of living with incurable secondary breast cancer. In the film, titled ‘If I had more time’, nine women share the ways they would spend more precious time if they could, highlighting the urgent […]
Research and support charity, Breast Cancer Now, is launching a new campaign, created by BMB, to encourage more open and honest conversations about breast cancer. The campaign launches this month, and will run in press, social, radio and digital display. Drawing on experiences of people who have had breast cancer, the creative juxtaposes how internal concerns, […]
Breast Cancer Now, the UK’s leading breast cancer research and support charity, has launched the UK’s first drama series to play out on a messaging app’s group chat. This ground-breaking approach follows four friends as they navigate an unexpected breast cancer diagnosis together. It will unfold in real-time over the course of six weeks via […]
Breast Cancer Now, the research and support charity, is launching a campaign created by BMB, encouraging people to talk more openly about breast cancer. The campaign is running during Breast Cancer Awareness Month (October), across TV, social and radio, and also supported in press and digital. It marks the first TV campaign from BMB since […]
Breast Cancer Now showcases the people to turn to
with new brand campaign titled “We’re Here”
As part of a competitive pitch, it has been announced that Breast Cancer Now has named GOOD Agency as its lead fundraising agency responsible for charity’s new Regular Giving mass marketing campaign. Collaborating with the charity’s team, GOOD will be tasked with creating a new, multi-channel Regular Giving product to recruit and engage donors. The […]
Great Guns and Director Duncan Christie deliver a heart wrenching and moving campaign film, ‘2050’, to promote and raise funds for the UK’s largest breast cancer charity, Breast Cancer Now. The film follows a young girl on a secret mission – the purpose of which isn’t revealed to the viewer until the very end. Over […]
Kate Moss and Naomi Campbell have been photographed by Mario Testino to celebrate the 20th anniversary of Fashion Targets Breast Cancer in the UK. Since the two supermodels helped to launch the iconic campaign in 1996, Fashion Targets Breast Cancer has raised over £14 million for Breast Cancer Now’s vital research. The stunning 2016 images […]