The brand’s initiative is an unprecedented project on the audio platform and replaces the traditional advertising format Those who don’t subscribe to the premium version of Spotify knows that the ads can ruin the vibe of their favorite playlists. But Budweiser created a new way of advertising with UninterruptAds: a pioneering initiative that converts songs […]
Budweiser, part of AB InBev, has joined forces with legendary artist Sir Peter Blake, the godfather of British Pop Art to launch an exclusive limited-edition can which doubles as a collectable piece of Pop Art. Giving people the chance to own a piece of timeless art, the collaboration between the iconic American beer brand and […]
Today, Budweiser, the proud partner of the England Women’s team since 2019, kicks off its new multi-channel campaign ahead of the 2023 FIFA Women’s World CupTM, featuring Beth Mead and England football legend Karen Carney. Delivered across VOD, social, digital and Out of Home, the campaign ‘Greatness is Yours to Take’, is centred on those […]
Budweiser creates a groundbreaking innovation; the first ever sustainable cooler that can refrigerate drinks below 6°C* without electricity. This year again, heat waves with peaks of 43°C are raging in many parts of the world, increasing energy demand. However, not everyone can cope with global warming the same way. In developing countries, around 48% of […]
Official NBA broadcast in Brazil, Ambev’s brand highlights how basketball culture goes beyond the game and is part of culture, fashion and music
Budweiser tells its long life story with NBA – on and off the courts – in a new campaign by Africa
The Kings of the Premier League relaunches across linear and social, reinstating Budweiser’s claim to The King of Beers throne through its partnership with the Premier League as Official Beer Partner
Sky Media and Budweiser today announce the renewal of their collaborative Premier League review show Kings of the Premier League on Sky Sports, which relaunches this Friday. On the back of the show’s resounding success during the 2019/20 season, Sky Sports presenter Adam Smith will return to the set to host the 30-minute show, which will air at 8pm on […]
Besides offering a new entertainment to consumers, My Bar works as a sales channel for establishments
Another month of quarantine and the desire to go to your favorite bar and catch up with friends only grows stronger. Still confined, wouldn’t it be possible to get everyone together virtually to enjoy a close-up experience? To reconnect consumers with their favorite bars, Budweiser launches this week in Brazil the platform My Bar. It allows people […]
Budweiser Brewing Group UK&I, a proud part of AB InBev, has today announced the appointment of Rowan Chidgey as its new Marketing Director. Rowan will take responsibility for the strategic and creative direction of Budweiser Brewing Group’s brands across the UK & Ireland, including Stella Artois, Budweiser, Corona and Beck’s; newer arrivals to the UK, […]
A book, a special person, a curious case…there are always plenty of stories behind a great film. Imagine what happens then if one of them involves beer. Not any beer, the King of Beers. Many might not know but Budweiser is also Halloween’s beer, more specifically Halloween II’s beer. And to celebrate the date, the […]
Iconic beer brand, Budweiser Budvar, has appointed Yorkshire-based content marketing and brand storytelling specialists, UNTOLD, as its new global digital agency. The international tender process saw six agencies competing to become the 125-year-old Czech brand’s lead agency with responsibility for creating and delivering a fresh digital brand strategy, new global websites and an ongoing, multi-platform […]