Frida, the mum and baby care brand, founded by Chelsea Hirschhorn, is launching its Frida Uncensored campaign to break down the walls of censorship surrounding women’s health in the UK. The campaign includes a paid casting call and a new uncensored women’s health resource platform, all of which is supported by a month-long OOH and guerrilla marketing campaign […]
The new campaign will see breakthrough creative roll out across multiple touchpoints To mark 25 years since the global roll-out of Smirnoff ICE, the iconic product – one of the ‘OG ready-to-drinks (RTDs)’ – is today launching its first-ever global campaign across more than 20 countries worldwide. Developed in partnership with McCann New York, the […]
Created in partnership with Preacher, new work finds humor in the disconnect between the rigors of sports and the well-coiffed serenity of Sport Clips In its new national brand campaign, Sport Clips Haircuts, the nation’s leading franchise dedicated to men’s and boys’ haircare, dares to ask the question, “Is Sport Clips better than sports?” It may […]
Boomer influencers Retirement House and millennial creator Cruz Corral unite for the love of the party In an age of generational side eye, Lipton Hard Iced Tea is cracking open a cold one and calling a truce. To celebrate National Iced Tea Day (June 10), the brand is launching “Don’t Retire the Party”—a bold, flavor-forward […]
First campaign under new brand platform ‘There is only one Wimbledon’ debuts ahead of The Championships 2025 The All England Lawn Tennis Club today unveiled its annual trailer ahead of The Championships, Wimbledon, which will be staged from 30 June to 13 July 2025. Created in partnership with its lead creative agency VCCP, the film is the first campaign […]
The campaign from agency StrawberryFrog includes an anthem from Grammy-nominated/native Maryland hip hop artist Logic, and features young singers from Baltimore-area music school On May 13, 2025, Maryland Governor Wes Moore signed Senate Bill 443 into law, upgrading the offense of trafficking firearms to a felony, and imposing tougher consequences on individuals who transport illegal […]
AOR Hot Lava brings refinement and renewed attention to the brand’s solutions-based ethos Today, leading warehouse-solutions brand Dehnco launches a new digital campaign that highlights the fine art of thoughtful, ergonomic design. Made in collaboration with agency-of-record Hot Lava, the unique work integrates ancient artistry in an unexpected way to emphasize the real inspiration behind Dehnco’s product design: […]
84% of Americans live in an area that has experienced a natural disaster in the last 3 years. As the consequences of climate change take hold, the threat from wildfires, hurricanes, tornadoes and floods is only going to get worse. Perci was created by Vivek Kaliramen to help millions of Americans plan for a disaster: […]
An irreverent campaign sets the tone for a brand challenging perceptions of professional and formal wear Menswear brand &Collar is providing heavenly solutions to the formerly hellish dress shirt experience in a brand-new campaign by agency Raindrop. Titled “One Hell of a Shirt,” the hilarious three-minute hero film follows a man who arrives in Hell and is condemned […]
With an exciting new campaign, Jetpac is on a mission to make an amazing travel experience within reach for everyone! A staggering 21% of people have never travelled outside of their home country. Most of them have never even taken a flight. With its enterprising new promotion, Global Travel eSIM company, Jetpac, aims to open the door […]