Best-selling author Dawn O’Porter joins as ambassador for year two, following a 27% increase in brand favourability Dr. Oetker Ristorante has renewed its Radio Times Book Club partnership for a second year, after the debut campaign boosted brand favourability by 27%*, bringing together books and pizza to inspire the perfect night in. Dawn O’Porter leads […]
Clever Social Media Effort Taps Into Popular #texttosongs Trend To Give Voice To Unhappy Cable Customers Bray & Co., the independent, award-winning, full-service creative agency focused on helping brands Rise Above, has launched a savvy social media campaign for Fidium Residential Fiber Internet that turns real complaints about competing internet providers into Fidium-themed songs, with […]
Barclays has today unveiled its latest Barclays Direct Investing campaign, ‘Good Move’, reinforcing its commitment to help more people invest and close the UK’s investment gap. The campaign showcases Barclays Direct Investing’s award-winning platform, now available with no monthly fee, and highlights how Barclays is helping customers invest with confidence and take positive action towards […]
SHEBA® brand launches cat relationship-building programme for owners: IGNORED TO ADORED™ The SHEBA® brand, part of the Mars family of brands, has launched a relationship-building programme created by AMV BBDO, featuring Hollywood stars, celebrities and everyday heroes. From Olympic medallists to firefighters, all united by one humbling truth: you can be one of the most […]
Life360, the family connection and safety app, is running a 10-day experiential campaign at Berlin’s Festival of Lights. Led by London-based creative and media agency The Ninety-Niners, the activation will see artwork projected onto the Hotel de Rome and the Konzerthaus, two key buildings in Berlin, for 15 seconds every 15 minutes throughout the festival, […]
British Gas highlight their breadth of home repair services in latest campaign Today British Gas, one of the UK’s most established utility brands, launches a new integrated campaign to demonstrate the breadth of its home services. ‘Sounds like a job for British Gas’ highlights how British Gas are ‘Taking care of things’ this winter and […]
TUX Creative House, the award-winning full-service creative agency, has released the fourth episode of W Hotels‘ ambitious and ongoing global brand campaign, Hotel Tales, that dramatizes the curiosity-provoking world of W Hotels by tapping intriguing guests who share their untold stories and epic moments that can only happen at W Hotels. The latest chapter of […]
Music and style-themed campaign introduces Ashley Luxe, the company’s brand-new premium brand FlyteVu, the award-winning full-service creative and culture agency that creates bold, culturally driven campaigns, is launching a high-profile integrated marketing campaign for Ashley‘s (formerly Ashley Furniture) Ashley Luxe, its elevated collection, that stars music sensation Teddy Swims. Ashley, North America’s largest furniture store brand, just announced that Grammy-nominated artist Teddy […]
The Connecticut Department of Public Health (CTDPH) and Decker were tasked with raising awareness of the harmful effects of vaping, according to Decker President Kathy Boucher. The campaign research identified teens, parents of teens, and young adults as their parents as priority audiences to get our message out. Based on audience insights, the “It’s Tox-Ick” […]
Aviva has partnered with Saatchi & Saatchi, OMD UK and Channel 4 on a new campaign designed to encourage more open conversations around menopause and challenge the stigma, misunderstanding and lack of awareness that many women experiencing menopause still encounter. The campaign was developed as part of a broader menopause strategy created in partnership with […]
