M&C Saatchi has unveiled an integrated campaign for Fujifilm instax targeting Generation Z and Millennials to encourage them to ‘Fill the world with one‐offs’ and celebrate the themes of ‘love’, ‘dance’ and ‘laughs’. The entertaining campaign launched last night with prime time TV spots and also includes print (including an NME sponsorship and cover wrap), […]
What went into the making of this year’s #RethinkRemembrance ad? Find out as we peak behind the scenes. https://t.co/sY8heYUWik pic.twitter.com/4FWC2NlqCC — Royal British Legion (@PoppyLegion) November 7, 2017 The Royal British Legion has unveiled a new campaign highlighting the importance of Remembrance and stressing how it is just as important and relevant as it has […]
Blinkink directing duo Chris Bristow and Jack Sachs have combined their distinctive filmmaking styles to create this misfit gang of freeby fast-food characters for 3 Mobile. A frenzied mob of fast food, entertainment and travel related characters rampage through the streets of London in support of their new Wuntu rewards app. In this new spot, devised […]
Energy giant @EnelGroup and their carbon-neutral bold idea. #WhatsYourBoldIdea #EcoStruxure #Grid https://t.co/emdcvcFWUr pic.twitter.com/L5GI2cPdvg — APC_Channels (@APC_Channels) October 26, 2017 Schneider Electric, a leading digital transformer of energy management and automation, launched its first major integrated, multi-platform marketing campaign to highlight its continued leadership in digital transformation powering the digital economy. The campaign brings together world-class […]
S.O.S Amitié has launched #AtFirstSight : a broad mobile campaign exploiting the invisible area scrolling through Facebook’s feed to reveal in “full screen” the pain that people who call S.O.S Amitié hide. Initiated by Facebook in partnership with Stratégies, the winning campaign “Hack for Good” is signed by Buzzman. 1 in 10 French people has nobody […]
[KGVID]https://marcommnews.com/wp-content/uploads/2017/11/Car-Tax-ad.mp4[/KGVID] DVLA has today unveiled a new campaign reminding motorists to pay their car tax. Those who aren’t paying their car tax are costing the treasury tens of millions per year in lost revenue, which led to Y&R London’s campaign targeting the ‘chancers’ avoiding their car tax and culminating with the strapline ‘tax it or […]
Peru’s tourism body, PROMPERÚ, officially unveiled their new international marketing campaign – ‘Peru, the richest country in the world’ at World Travel Market, the UK’s most prominent tourism trade exhibition ‘Peru, the richest country in the world’ embraces a new concept for the term ‘wealth’, and reimagines what ‘being rich’ is really about. The campaign moves […]
SSAFA, the Armed Forces charity has launched a new integrated campaign to help fight isolation in veterans. The charity is calling on the public to join its fight against ‘The Invisible Enemy’ of loneliness and isolation in working-age veterans by helping raise funds for the charity’s personal face-to face support. The integrated campaign includes an […]
Digital marketing agency Ignition Search has picked up the top prize at the recent Northern eCommerce Awards in Manchester. The Sheffield-based company won ‘Best eCommerce Search/Marketing Campaign’ for its revenue-boosting campaign on behalf of clothing company Pretty Green. The strategy, described by judges as a ‘definite stand-out campaign’, saw Pretty Green’s revenue for June 2017 increase 299% on the previous […]
first direct, the UK’s most recommended bank, has partnered with actress and comedian Diane Morgan to launch a social media campaign which aims to encourage consumers to step out of their comfort zone and try something new. The campaign focuses on why first direct is the bank of choice for the adventurous-minded. People who value a customer-focused, […]