Since its foundation E. Leclerc has aimed at offering a better quality of life for all French people, through their shopping habits. As part of this they have since a long time moved beyond the initial food offering and can today boast the market’s most competitive prices on anything from petrol, para pharmacy and glasses […]
Global experience agency Imagination and Ford Motor Company unveiled the latest of its flagship “Go Further” events – the fourth of its kind – which will see over 2,500 attendees visit Sugar City, Amsterdam over the course of ten days. Delegates include members of the European media as well as dealers, fleet guests and consumers. […]
On International Women’s Day and with March being the Women’s History Month, Standard Chartered Bank UAE pledged that it would raise awareness about gender pay inequality and one example of this is in the world of art. This initiative comes also in line with the UAE’s vision 2021 to be one of the world’s top […]
23red, Eden Project and The National Lottery Community Fund have launched the first in a series of pop-up events aimed at generating awareness and participation in The Big Lunch. On the first weekend in June each year, more that 6 million people take part in The Big Lunch, an initiative that brings people together to […]
Current account provider ANNA has appointed award-winning creative agency Taylor Herring to lead a marketing campaign to expand on the success of their miaowing debit card initiative. ANNA (Absolutely No-Nonsense Admin) – a mobile business account and digital admin assistant – launched its miaowing debit card in September 2018 and will partner with creative agency […]
Boden, the British clothing brand unveils the first images from its new US brand campaign via Yard NYC, launching for spring 2019. Embracing Boden’s spring/summer theme of adventure and discovery, the campaign, “Like a Brit” inspires the American woman to embrace a renewed sense of optimism and joy through Boden’s glorious British style. Rolling out […]
Allianz Ireland and ad agency, In the Company of Huskies unveiled the latest chapter of its new multi-million campaign that recognises moments of courage that have defined the lives of individuals and, in turn, inspired Irish society. Ellen Keane, Ireland’s youngest ever Paralympic athlete, stars in the newest edition of the multi-platform campaign, We Cover […]
Tata Motors introduced the Tata Xenon pick up in Tunisia three years ago. Within two years, the brand established to take on the No. 2 position in the market with a dedicated customer base. However, with an aim to take the brand to the next level and emphasise on the brand recall, Tata Motors recently […]
Renaissance art finds an unsympathetic audience in this inspired new campaign for Russian bank Tochka, directed by Great Guns’ Ilya Naishuller. Creatively devised by agency Voskhod and produced by Daddy’s Film Moscow, the fantastical ad brings iconic artworks to life to epic effect. The 60-second ad, ‘The Wrong Bank’, takes place in an art gallery […]
In Poland The Polish National Chamber of Chimney Sweeps and representatives of three religions – Orthodox, Catholic and Muslim took part in a campaign teaching people how to avoid carbon monoxide poisoning. The instruction represented part of a picture of Saint Florian and was distributed during pastoral visits in Polish homes. Every year in Poland […]