CASE unveils brand recharge campaign for omni-channel beauty brand e.l.f. Cosmetics
Integrated branding agency CASE reveals refreshed brand positioning, campaign strategy and brand messaging for international beauty brand e.l.f. Cosmetics. CASE was invited in January to help e.l.f. (which stands for eye, lip and face) create a recharged brand direction with an energizing and diverse perspective on beauty. The CASE team worked closely with e.l.f.’s internal marketing […]