Findings Reinforce Growing Need for Marketers to Prioritise Cultural Diversity and Language Inclusion with Advertising on Content-Heavy Platforms like YouTube
New Research Reveals Stark Gap in Diverse and Inclusive Language Targeting on YouTube
2020 was a year of reckoning for many reasons, including an incredible focus on hearing all voices and ensuring that we live in a more equal world. Recent years have seen a tremendous, and apt focus on diversity and inclusion, and it’s a topic well-versed in adland. However, research by ISBA suggested that 68% of […]