Airbnb signposts us to our lost cultural roots

Film brings traditions of the past to life

Airbnb signposts us to our lost cultural roots

Airbnb has launched a master film to help us all reconnect with the traditions of the past, the traditions we’re in danger of losing as the generations pass. Entitled “Lost & Found” the film is launching on social media.  It is to support Airbnb bringing 40 Intangible Cultural Heritage (ICH) experiences to Beijing, Chengdu, Guangzhou […]

The scoreboard at the final match of the 2019 Women’s Paulista Championship changed to reflect the gender wage gap

Initiative by the Paulista Football Federation, in partnership with UN Women and advertising agency BETC São Paulo, points out that women earn 20% less than men

The scoreboard at the final match of the 2019 Women’s Paulista Championship changed to reflect the gender wage gap

According to the IBGE, women’s salaries are on average 20.5% lower than men’s. This fact was brought to the attention of thousands of spectators who watched the final match of the 2019 Women’s Paulista Championship, which was broadcast live this last Saturday, Nov. 16, on FPF TV, the official TV station of the Paulista Football […]

Be Careful What You Swallow With Burger King

Be Careful What You Swallow With Burger King

With their agency Buzzman, BURGER KING France bounced back with humor to the latest controversial work of Maurizio Cattelan: a banana simply stuck on a wall, which sold for $120,000.00 and was eaten by a visitor. On their social networks, the American brand trolled the work of art, replacing the fruit by a French-fry. All this for a […]

How To Swap Synthetics for Longevity by Woolmark

How To Swap Synthetics for Longevity by Woolmark

Woolmark, the global authority on wool, has a guide for shoppers this season. For over 50 years, the non-profit has championed the fiber’s eco-credentials and quality maintenance better than anyone. With wool’s wide attainability and sustainability top of mind, the organization wanted to educate consumers about wool’s longevity as delivered by the fabulous Angelica Huston . Backed […]

Amnesty International’s ‘Write for Rights’ campaign kicks off this December

Amnesty International’s ‘Write for Rights’ campaign kicks off this December

Every year, in observance of International Human Rights Day on December 10, millions of letters are sent to the persecuted from people they’ve never met. The messages help convince government officials to release the imprisoned for expressing their opinion, stop the use of torture and end other human rights violations.  It’s all done in connection […]

FCB Joburg announces a new creative leadership team

FCB Joburg announces a new creative leadership team

FCB Joburg is putting its creative future in the hands of young and ready talent. Suhana Gordhan and Tian van den Heever, both of whom are no strangers to the advertising industry, have been promoted to Executive Creative Directors joining Neo Segola who became an ECD last year. The trio have consistently been creating highly contagious, well-awarded […]

New Creative Agency 2050 Champions the Hard Work of Migrants in New Campaign for Azimo

Celebrated creative duo Matt Saunby & Adam Chiappe craft pivotal ad for the challenger fintech brand Azimo who say ‘hard work deserves more.’

New Creative Agency 2050 Champions the Hard Work of Migrants in New Campaign for Azimo

Creative agency 2050 & Azimo are drawing attention to the hard work of migrants in Europe in new Pan-European brand campaign. Azimo, which means ‘support’ in Swahilli, is a digital global money transfer service challenging banks and established players such as Western Union to make it faster, cheaper and easier for hardworking people and businesses […]

Diesel Presents… The Condo T-Shirts–The Most Expensive T-Shirts Ever!

Buy the T-Shirt “F1-L6” for $1.599.000 and get an apartment for free!

Diesel Presents… The Condo T-Shirts–The Most Expensive T-Shirts Ever!

As announced in November 2018, for the first time ever DIESEL, together with the real estate group Bel-Invest, has entered the world of real estate with the first residential DIESEL building, located in Miami, Florida. And what was the workaround to keep clothes front-and-center in the project, starting from the launch? An unconventional campaign called […]

Toyota Debuts Heartwarming Annual Holiday Ad During NBC’s Sunday Night Football “Thanksgiving Special”

A troop of military service members are welcomed home with a surprise greeting in Toyota’s new :90-second holiday spot

Toyota Debuts Heartwarming Annual Holiday Ad During NBC’s Sunday Night Football “Thanksgiving Special”

With the holiday season in full swing, Toyota continues to highlight the importance of family and friends coming together. This year’s holiday spot, “Yellow Paper”, features military service members returning home for the holidays to a touching homecoming surprise.  The :90-second spot premiered during NBC’s Sunday Night Football “Thanksgiving Special”, with a live throw coming out of […]

Trip In The Dark // Voskhod, Russia

Trip In The Dark // Voskhod, Russia

Today’s society faces superabundance of visual stimuli of all sorts. Being overflown with colors and pictures, people can’t keep track of their emotions anymore.  Vladimir Vaskevich – an entrepreneur and couch – has created a unique project called “Trip in the dark”. He conducts excursions around the city, and they are unusual in both content […]