Avelo Airlines Selects Brandon for Creative and Media Assignment

Avelo Airlines Selects Brandon for Creative and Media Assignment

Avelo Airlines has appointed Brandon as its creative and media partner following a competitive agency review. This partnership began in May 2026 and will see Brandon lead development of Avelo’s Summer 2026 campaign, including creative strategy, campaign development, production, media planning, buying, optimisation, and reporting. The engagement is structured as an initial project assignment, with the potential to […]

62% of Marketers Admit They Struggle to Prove the Value of Their Creative

62% of Marketers Admit They Struggle to Prove the Value of Their Creative

Gain Theory’s latest global study of Fortune 500 CMOs reveals that nearly half (49%) cannot confidently justify creative spend to the C-suite, and only 36% apply the same rigor to measuring creative as media. Global marketing effectiveness and foresight consultancy, Gain Theory, today published a new report ‘Creative Effectiveness Decoded: The Global CMO Survey,’ a […]

Iris London strengthens leadership team with senior operations and production appointments

Iris London strengthens leadership team with senior operations and production appointments

Global creative agency Iris London has strengthened its leadership team with the appointments of Ali Proctor-Walsh as Head of Operations and Vicci Whitlow as Head of Production, further investing in the expertise and experience underpinning the agency’s next phase of growth. Ali brings with her 18+ years of experience across creative, technology and innovation to support the […]

The 28th FAB Awards Are Now Open For Entries!

The 28th FAB Awards Are Now Open For Entries!

The 28th edition of The FAB Awards are now “calling for entries”. In previous years, FAB received 3,600 entries from over 50 countries globally. The Awards are the only International Awards programme in the world which focus solely on work done for Food and Beverage brands, and includes categories for Integrated Campaigns, Advertising, Packaging Design, PR, Trade Marketing, Craft, […]

WEIGHTWATCHERS LAUNCHES GLOBAL BRAND EVOLUTION FOR THE GLP-1 ERA 

WEIGHTWATCHERS LAUNCHES GLOBAL BRAND EVOLUTION FOR THE GLP-1 ERA 

New Identity Created in Partnership with Mrs&Mr Reflects WeightWatchers’ Integrated, Evidence-Based Approach to Weight Health  Inspired by feedback from its members, WeightWatchers is introducing an updated brand identity that reflects the company’s evolution across its platform and within the broader health landscape. WeightWatchers partnered with Mrs&Mr—the creative, design, and branding agency—to create the new identity […]

FAB Finalists For The 26th FAB Awards Revealed!

FAB Finalists For The 26th FAB Awards Revealed!

Following a few weeks of intense judging, The FAB Awards have released their list of Finalists for the 26th edition of their awards programme, which is focused entirely on work done for Food And Beverage Brands. The Awards, which each year attract entries from all over the world, recognises the critical contribution that outstanding creative work makes towards building brands. […]

The Best of Global Food And Beverage Design And Marketing Communications Crowned At The 25th FAB Awards Show on YouTube

The Best of Global Food And Beverage Design And Marketing Communications Crowned At The 25th FAB Awards Show on YouTube

The FAB Awards provided a bit of much needed cheer this week with the 25th Edition of their Awards streamed “online” on YouTube. The beautiful and exclusive Hurlingham Club in London was swapped for a “virtual” Awards Presentation streamed exclusively on YouTube in honour of the Finalists and Winners of The 25th FAB Awards! FAB extended an open invitation to the entire Marketing Communications […]

FAB Finalists For The 25th FAB Awards Revealed!

FAB Finalists For The 25th FAB Awards Revealed!

Following a few weeks of intense judging, The FAB Awards have released their list of Finalists for the 25th edition of their awards programme, which is focused entirely on work done for Food And Beverage Brands. The Awards, which each year attract entries from all over the world, recognises the critical contribution that outstanding creative work makes towards building brands. […]

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