RPM promotes Tim Jones to Creative Director

RPM promotes Tim Jones to Creative Director

Creative marketing agency RPM has announced the promotion of Tim Jones to the role of Creative Director. Jones has been at RPM for eight years in which time he has been responsible for award-winning campaigns across brand comms, Enhanced-Shopper Experience and Experience-First Platforms. His new role is to lead RPM’s creative department into the agency’s […]

Diageo hunts for digital agency

Diageo hunts for digital agency

Diageo, the drinks giant that owns the Smirnoff and Bailey’s brands, is on the hunt for a digital agency to work across Europe. The winning shop will work on an e-commerce strategy for Diageo. The company is looking to develop a better user experience on its sites. The pitches have taken place, and there is […]

Baileys kick starts re-launch with biggest ever global campaign

Baileys kick starts re-launch with biggest ever global campaign

On Sunday 7th October, Baileys, the Original Irish Cream, will unveil its most ambitious global marketing campaign to date with a TV and print campaign which will be seen in every continent around the world. The new campaign also sees the introduction of a new endline; ‘Cream With Spirit’. Launched in 1971, Baileys has always […]

Smirnoff launches £7m ‘Nightlife Experience’ campaign

Smirnoff has launched ‘#YoursForTheMaking’ in the UK as part of a £7m Western Europe media campaign designed to empower and inspire consumers to create new nightlife experiences. The campaign launches today with an evocative 60 second new television advertisement, which proves that the night really is yours for the making. SMIRNOFF, which is currently outperforming the […]

Guinness to launch ‘Made of More’ advertising campaign

Diageo, owner of GUINNESS®, today announces details of a new multimedia advertising campaign that will run in both Great Britain and Ireland. The new creative campaign reinforces the brand positioning – „Made of More‟ – and features a TV advert entitled „Cloud‟, to be exclusively previewed on the UK and Irish Guinness Facebook page on […]