Talon is #SendingLove across the Globe in the World’s Largest User Generated Digital Out of Home Campaign

User-generated messages of love and unity are being displayed on digital Out of Home screens worldwide with social media amplification ensuring the messages are also seen by millions - at home.

Talon is #SendingLove across the Globe in the World’s Largest User Generated Digital Out of Home Campaign

Today, Talon Outdoor launched “#SendingLove” a new global initiative to promote messages of love that unite communities all over the world during the fight against the effects of COVID-19. The socially enabled DOOH campaign is facilitated by The World Out of Home Organization (WOO) and many of its member organisations and runs on advertising space […]

Digital OOH leveraged for COVID awareness campaign

Digital OOH leveraged for COVID awareness campaign

“We Are the Countervirus”, meant to help promote practices to minimize the spread of the coronavirus. Independent agency, Madwell, launched it in collaboration with digital outdoor trade association DPAA Global. The campaign will be running starting this week in the US, Canada, United Kingdom, Mexico, Brazil and beyond, via digital media and a variety of digital OOH, ranging […]