NABS’ #RideAdland challenge returns in October

NABS’ #RideAdland challenge returns in October

NABS has thrown down the gauntlet to the media and advertising industry with 2017’s #RideAdland, which revs up on 5th October 2017. The second year of the industry cycle challenge sees a total of 30 teams competing in the cross-industry tournament – the 50km Fun Race and 130km Epic Race – across a virtual London […]

Hilton launches its biggest campaign ever in push to battle third party travel sites

Hilton launches its biggest campaign ever in push to battle third party travel sites

Hilton is launching the biggest global campaign in its 97-year history called ‘Stop Clicking Around’ that encourages travellers to book rooms directly through the brand instead of hunting around on other sites like Expedia to find the lowest prices. The international hotel chain’s latest initative attempts to show consumers the perks of joining and booking […]