Global brand experts, BrandOpus, have re-imagined Freaks of Nature–the challenger brand offering a range of naturally free-from desserts & yogurts–across all of its consumer touchpoints. The distinctive, bold redesign encompasses every aspect of the brand including strategy, identity, packaging, website and the creation of a brand world that has been brought to life with a […]
Cadbury has unveiled a new £2.8 million marketing campaign celebrating Cadbury Roses. The campaign is a fresh take on one of the most popular slogans in advertising history, “Thank you Very Much” and is once again set to make Cadbury Roses the perfect way to say ‘Thank You’. The new creative by VCCP, draws […]
The Urban Spice Shop specialise in providing high quality, organic herbs and spices to premium restaurants and boutique hotels. The Sri Lankan startup’s aim is to take organic products to the mainstream by inviting people to experiment with different flavours, educating on the unique health benefits of certain herbs and spices, whilst also keeping focus […]
On September 21 Domino’s, the UK’s best-loved pizza, has launched the first of a new series of TV spots that continue to cement the brand as “The Official Food of Everything”. In the year since the well-known slogan launched, Domino’s has been the Official Food of Everything from squads and breakups to Valentine’s Day and […]
The UK’s number one baby food brand Ella’s Kitchen has moved into the frozen category for the first time under a new brand architecture and identity by independent brand and design consultancy Biles Hendry. Launching exclusively across Tesco stores in the UK and Ireland this month, the new Ella’s Kitchen range of healthy, tasty and […]
A new Indian ‘grab-and-go’ concept has made its way to the City of London with the recent launch of Pali Kitchen – complete with inspired branding by top international customer experience agency I-AM. Located in Bow Lane, the new brand serves customers with staples such as curry and lassi while the inspiration behind the restaurant […]
Behavioural communications agency HeyHuman is launching a UK-wide sampling campaign for Green and Black’s to promote the brand’s recently introduced range of luxury, bite-sized chocolates, ‘Velvet Fruit’. The sampling campaign will invite consumers across the country to taste the smooth and fruity dark chocolates from the comfort of a velvet tasting chair, where they will […]
Design Bridge Shanghai has created a bold new graphic identity and packaging for Starbucks Mooncakes to build emotional connections with younger consumers across China. The new packaging uses a striking colour palette to disrupt traditional design codes while remaining culturally relevant, achieving crucial standout in the market during the Mid-Autumn festival, one of the most important Chinese festivals of the […]
Heinz is launching in Brazil its Caramelised Onion & Bacon Ketchup and to speak directly to those crazy for this delicacy, ad agency Africa and the Kraft Heinz Company decided to use the medium bacon lovers love the most: the bacon itself. Taking advantage of International Bacon Day, celebrated earlier this month, a fun and […]
OREO, the world’s favourite cookie, has revealed a new brand campaign, ‘Some People’ll Do Anything For An OREO’, as it seeks to drive further penetration in the UK. The initiative features content by YouTube stars The Slow Mo Guys and was developed in partnership with creative agency ELVIS. The campaign is the first work to launch […]