Pink Ribbon’s ‘Care While You Care’ product line mixes self-care with self-scanning to catch breast cancer early

Pink Ribbon’s ‘Care While You Care’ product line mixes self-care with self-scanning to catch breast cancer early

Pink Ribbon Germany teamed up with DDB Düsseldorf to develop “PINK RIBBON CARE WHILE YOU CARE“, the first body care brand — consisting of a shower gel and body lotion — that helps women examine their breasts at home. The products show the movements of self-examination for breast cancer, incorporating them into a daily routine […]

Treatwell launch ‘Life Saving Wax’ initiative in UK salons to raise awareness for importance of cervical screening

Treatwell launch ‘Life Saving Wax’ initiative in UK salons to raise awareness for importance of cervical screening

The UK’s largest online marketplace for booking hair and beauty treatments, Treatwell, has launched ‘Life Saving Wax’ in partnership with Public Health England’s (PHE) ‘Cervical Screening Saves Lives’ campaign. Around 2,600 women are diagnosed with cervical cancer in England each year and around 690 women die from the disease. It is estimated that if everyone attended […]

Different religions in Poland join forces in order to save lives in new campaign by Grey Group Poland

Different religions in Poland join forces in order to save lives in new campaign by Grey Group Poland

In Poland The Polish National Chamber of Chimney Sweeps and representatives of three religions – Orthodox, Catholic and Muslim took part in a campaign teaching people how to avoid carbon monoxide poisoning. The instruction represented part of a picture of Saint Florian and was distributed during pastoral visits in Polish homes. Every year in Poland […]

FFRE launch campaign with Serviceplan on International Epilepsy Awareness Day

FFRE launch campaign with Serviceplan on International Epilepsy Awareness Day

To coincide with International Epilepsy Day on 26 March 2019, the Fondation FranÇaise pour la Recherche sur ‘l’Épilepsie (FFRE), which supports research into epilepsy in all its forms, decided to convey their message in an unexpected and unique way. The Serviceplan France ‘Cash Épilepsie’ campaign aims to highlight the everyday experiences of people with epilepsy, and […]

Channel 4 announces new sponsor and brand partner for Made in Chelsea

Channel 4 announces new sponsor and brand partner for Made in Chelsea

Channel 4 announced a new commercial deal for Made in Chelsea in 2019 including sponsorship from Sensodyne UK and a brand partnership with online fashion retailer, Never Fully Dressed. The sponsorship deal with Sensodyne, a GlaxoSmithKline Healthcare (UK) brand, was secured between 4Sales and Publicis Media Agency. It will run across all series in 2019 as […]

PHE launches UK Government’s first national screening campaign to tackle decline in numbers getting tested

PHE launches UK Government’s first national screening campaign to tackle decline in numbers getting tested

Public Health England (PHE) launches the first ever national Government cervical screening campaign, ‘Cervical Screening Saves Lives’, to increase the number of eligible women attending cervical screening across England. Around 2,600 women are diagnosed with cervical cancer in England each year and around 690 women die from the disease – two a day. Screening, which only […]

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