wilko and Free The Birds Create Designs for a More Sustainable Future

wilko and Free The Birds Create Designs for a More Sustainable Future

Design and branding agency Free the Birds has created a new brand and packaging identity highlighting sustainability for wilko. Focusing on two product lines Household Wipes and Skin Therapy Wipes, both ranges are made by the family-owned homes and gardens retailer and sold in its 414 stores nationwide. wilko’s Household and Skin Therapy wipes are now manufactured and packaged […]

Toxic Tension: A Time To Reinvent The Household Cleaning Category

By Lloyd Moffat, Creative Director at PB Creative

Toxic Tension: A Time To Reinvent The Household Cleaning Category

The World has been turned Upside-Down! Chemicals we once demonised for killing the environment are now heralded for helping to keep us safe. Covid is forcing us to make some tough choices between looking after our families today and protecting their futures tomorrow.  Over the last four months, we’ve become almost obsessive in our cleaning rituals.  Is […]

Five by Five creates new campaign for Regina Blitz to celebrate life’s messy moments

Five by Five creates new campaign for Regina Blitz to celebrate life’s messy moments

Regina Blitz, the multipurpose household towel brand, has launched its ‘Happimess’ campaign created by global independent creative agency, Five by Five. The new campaign will highlight how messy moments make the best memories and will predominantly run across digital and social channels as well as using PR and influencers. The focus on happiness and the small moments of messy joy […]