FAB tease fresh new look and open entries for The 22nd FAB Awards

FAB tease fresh new look and open entries for The 22nd FAB Awards

As most of us prepare to usher in the holiday season and say goodbye to 2019, The FAB Awards (FAB) are working hard to prepare for another exciting year ahead. FAB, who are now open for entries for their 22nd edition in 2020, are the only International awards programme in the world that focus solely […]

Now your own DNA can help you select the colour of your new Nissan Altima in the Middle East

Now your own DNA can help you select the colour of your new Nissan Altima in the Middle East

From the exploration of ancestry, genealogy, and paternity to food intolerance, anti-aging and wellness profiling, there is a long list of different DNA diagnostics at your fingertips. But, did you know that the information encoded in your DNA can now help you to discover something as personal as your genetic colour? That’s the idea behind […]

Spotify and JWT Brazil Create the First Synesthetic Algorithm that Transforms Music into Flavour

Spotify and JWT Brazil Create the First Synesthetic Algorithm that Transforms Music into Flavour

The Flavor of Songs is the culmination of a six-month long study, where Tramontina – one of Brazil’s leading brands of cooking utensils—Spotify and J. Walter Thompson Brazil brought together neuroscientist Dr. Marcelo Costa, Head of the Neuroscience Department at the University of São Paulo, conductor João Rocha from the University of Kentucky, and Renato […]

FAB Provides the Colour with The 21st FAB Awards and The 4th FAB Forum

FAB Provides the Colour with The 21st FAB Awards and The 4th FAB Forum

The FAB Awards splashed a bit of much needed colour this week with the 21st Edition of their Awards and The 4th FAB Forum. The beautiful and exclusive Hurlingham Club in London, was again the stage for The 21st FAB Awards Ceremony, where guests were spoilt with some yummy cocktails, delicious snacks, a delectable three-course dinner […]

Leo Burnett Bucharest Create New Telekom App to Enable Long Distance Storytime

Leo Burnett Bucharest Create New Telekom App to Enable Long Distance Storytime

Storytime, a revolutionary education app from Telekom, was created by Leo Burnett Bucharest to enhance the experience of bedtime stories through the features of the phone, no matter the distance. The Telekom Storytime app enables parents working abroad to tell their children bedtime stories remotely, with the technology of the app meaning parents don’t just […]

FAB Finalists of The 21st FAB Awards Revealed!

FAB Finalists of The 21st FAB Awards Revealed!

Following a few weeks of intense judging, The FAB Awards have released their list of Finalists for the 21st edition of their awards programme, which is focused entirely on work done for Food and Beverage brands. The Awards, who this year attracted over 2,000 entries from all over the world, recognises the critical contribution that […]

Galeries Lafayette Champs-Élysées Taps DVTK to Design the Future of Online Retail

Galeries Lafayette Champs-Élysées Taps DVTK to Design the Future of Online Retail

DVTK, a creative duo who help fashion brands tell better digital stories, were tapped by Galeries Lafayette to design a digital experience for their new flagship store in Champs-Elysées, a 6,500 sq. ft. venue created to challenge the traditional ‘department store’ model. DVTK merged the online and in-store experience by designing Ely, an animated store […]

Sephora and Wildbytes Unveil the Future of Shopping with an Intelligent Mirror

Sephora and Wildbytes Unveil the Future of Shopping with an Intelligent Mirror

Sephora and experiential innovation agency Wildbytes unveil the future of retail by taking personalisation to the next level. In a world first for the international beauty chain, it has installed an intelligent digital mirror in its flagship store in Madrid, on the exclusive Calle Serrano. Powered by artificial intelligence, it delivers hyper-personalised experiences and product […]

J. Walter Thompson Amsterdam uses data and technology to bring back the voice of Rembrandt

J. Walter Thompson Amsterdam uses data and technology to bring back the voice of Rembrandt

On February 28 at Amsterdam’s most famous museum, the Rijksmuseum, the voice of Rembrandt was unveiled. A group of experts, working together with ING Bank, has used voice technology, research and data to recreate the painting techniques, personality, language and voice of the Dutch master. The results are featured in ‘The Rembrandt Tutorials’, as narrated […]