Dare launches platform that transforms offices into handbell choirs

Dare launches platform that transforms offices into handbell choirs

Experience, brand and engineering company Dare is putting a twist on the traditional Christmas this year with the launch of its interactive web app, SlayBell. Visitors to thisisxmas.com are encouraged to group together with friends and colleagues to form a handbell choir, using nothing but their phones. The experience ‘transforms’ your phone into a handbell […]

SEA LIFE’s new global interactive aquarium experience to be run by Sense

SEA LIFE’s new global interactive aquarium experience to be run by Sense

The world’s largest aquarium brand, SEA LIFE, has commissioned global brand experience agency Sense to launch a new campaign from January 2019 designed to engage visitors across 22 of its locations worldwide. Two themes are covered by the activations designed to drive brand engagement and inspire visitors to support SEA LIFE’s mission of celebrating aquatic […]

Rabbit Hole teams with Coldplay to launch interactive digital timeline celebrating the band’s 20-year history

Rabbit Hole teams with Coldplay to launch interactive digital timeline celebrating the band’s 20-year history

Following the recent announcement of Coldplay’s new career-spanning documentary film, ‘A Head Full Of Dreams’, design & brand consultants Rabbit Hole are unveiling a re-launch of the globally-renowned band’s interactive digital timeline, which charts Coldplay’s rise to fame, from humble beginnings in London in 1998, to their current status as one of the world’s biggest […]

Imagination got interactive in Geneva for new all-electric Jaguar I-PACE

Imagination got interactive in Geneva for new all-electric Jaguar I-PACE

Independent global creative agency Imagination powered the launch of the new all-electric Jaguar I-PACE with a series of ground-breaking interactive activations at 2018’s Geneva Auto Show. The experiences were designed to showcase Jaguar’s first all-electric production vehicle and allow customers to discover its unique design and advanced technology. The activations also supported the Auto Show […]

British Museum brings Renaissance treasures into the 21st century with its new permanent digital interactive exhibit

British Museum brings Renaissance treasures into the 21st century with its new permanent digital interactive exhibit

The British Museum has launched a permanent interactive digital exhibit to bring its Renaissance treasures to life for visitors to its newly developed Waddesdon Bequest collection and Enlightenment galleries. AllofUs created the bespoke interactive digital display and designed it to sympathetically fit with the historical features of the galleries. The display allows the visitors to […]

VocaliD and Saatchi & Saatchi New York Demonstrate the Power of Voice Through Innovative Storytelling Experience

VocaliD and Saatchi & Saatchi New York Demonstrate the Power of Voice Through Innovative Storytelling Experience

VocaliD, an innovative company that is pioneering the customization of digital voices for people with speech impairments, has tasked creative agency, Saatchi and Saatchi New York to create a new marketing campaign that will drive awareness and encourage people to share their voice. Founded in 2014 by speech scientist, Rupal Patel, VocaliD is the first […]

Zizzi Takes An ‘Interactive Play’ Approach To Consumer Engagement

Zizzi Takes An ‘Interactive Play’ Approach To Consumer Engagement

Zizzi, the Italian restaurant chain, is leading innovation in marketing by delivering an interactive consumer experience incorporating gameplay and rewards to both engage existing customers and also attract new restaurant goers. Having recently signed a long term contract with 3radical – whose Voco software platform delivers relevant, rich, multi-channel experiences to consumers for brands such […]

Google’s Craig Morgan Named Advertising and Innovations Jury Chair At The FAB Awards

Google’s Craig Morgan Named Advertising and Innovations Jury Chair At The FAB Awards

The International Food and Beverage Creative Excellence Awards are pleased to announce that Google UK Ltd’s Craig Morgan will be the Advertising and Innovations Jury Chair for the 18th edition of The FAB Awards. Craig leads the CPG/FMCG practice at Google UK, working with some of their largest client and agency partners on both UK and Global initiatives for […]

Razorfish and Lifecake collaborate to launch integrated marketing campaign, ‘me and my bear’

Razorfish and Lifecake collaborate to launch integrated marketing campaign, ‘me and my bear’

Razorfish, part of the Publicis.Sapient platform, has announced the launch of a multichannel communications campaign, influencer engagement and online film ‘me and my bear’ for popular photograph sharing mobile application, Lifecake. Lifecake – which was acquired by Canon in 2015 – is a mobile app that allows its users to store all of their child’s […]