If you love it, it’s MAI TROPPO. If you enjoy it, it’s MAI TROPPO. If it makes you feel good, it’s MAI TROPPO. MAI TROPPO, in English, Never Too Much. Anomaly releases its new global campaign for the iconic luxury brand, Bvlgari that transcends beyond their traditional platforms and into experiential and in-store. The campaign […]
Hirsh London, the Mayfair luxury jewellery house, has launched a new brand identity ahead of its 40th anniversary in 2020, created by Williams Murray Hamm (WMH). Founded in 1980 by Anthony and Diane Hirsh, today the business is run by their son Jason Hirsh and his wife Sophia, who have grown the brand into a thriving company […]
Pandora, the biggest jewellery brand in the world, will this week take over the world-famous Piccadilly Lights as the centrepiece of a UK-wide out of home campaign to showcase its new brand identity and create customer desire for its new Autumn Collection. Devised by out of home and location marketing specialists Posterscope with Carat, the […]
Pandora, the international jewellery manufacturer and retailer, has launched its first ever dynamic OOH campaign for its new Regal Tales and Grains of Life ranges, using directional maps and distance information to direct customers into their nearest store. Devised by out of home and location marketing specialists Posterscope with Carat, the UK-wide campaign has been […]
Jewellery company David Webb has debuted their latest advertising campaign, a modern vision of the quintessential David Webb woman — daring, dynamic, fiercely individual — turning everyday moments into occasions for revelry. Captured by artist and photographer Juergen Teller and created with leading independent creative agency Yard NYC, the ‘Everyday Revelry’ campaign celebrates the irreverent […]
A year ago, BETC Luxe was chosen to become the creative agency of the Parisian jeweller, Chaumet. By way of a new brand signature and a new advertising image, the agency and the brand cast in an offbeat light the ineffable and timeless spirit of the Maison. “Grace and Character” testifies to this paradox, which […]
Global luxury brand Swarovski has launched its first-ever North American integrated campaign developed for the U.S. market, titled “Get Caught in Your Swarovski,” created by Philly-based agency, Red Tettemer O’Connell + Partners (RTO+P). Being a global leader in cut crystal and fashion jewelry isn’t just about getting caught making a statement on the red carpet […]