Created by DUDE London, ‘Builders Don’t W8’ is an ode to the rebellious spirits taking matters into their own hands From the discovery of fire to the invention of the aeroplane, every great innovation in history happened because someone refused to wait. The greatest inventions happened because one person threw caution to the wind and […]
Volkswagen is celebrating 50 years of the GTI with a new campaign by Bernbach, which recognises the enduring love affair that fans have for the iconic hot hatchback. This campaign shows how the GTI has inspired five decades of passion in its drivers and the 60-second film is centred on showcasing a timeline of the […]
EE launches EE TV: The Ultimate Flex, a new multi-channel brand campaign showing how households can flex their EE TV package to include Netflix and catch this summer’s unmissable TV hits. From laugh-out-loud comedies and gripping crime dramas to must-watch sport, EE TV customers can enjoy titles on Netflix including Little Brother, Enola Holmes 3, The Hawk and WWE Raw, as […]
A milestone for Wellhub’s US expansion and the first US-led production from Surreal’s New York office Wellhub, a global corporate wellness platform, today unveiled its first major brand campaign created specifically for the US market, starring actor, entrepreneur, and wellness advocate Terry Crews. Produced by Surreal Hotel Arts and directed by acclaimed filmmaker Carlão Busato, […]
Meet ‘Ichy’ the Ichthyostega, an extinct creature whose search for a new level of comfort 500 million years ago led him to be the first creature to walk out of the water and onto land. He’s the star of Škoda’s new campaign to launch the all-new Peaq, their most premium and most comfortable electric vehicle […]
The Bait Switch study finds anglers already use artificial bait, but confidence remains the deciding factor when success matters most. For decades, the fishing industry has focused on convincing anglers to try artificial bait. New research suggests they’re solving the wrong problem. According to The Bait Switch: The Live vs. Artificial Bait Debate, released today by Unruled, […]
The number of agency professionals contemplating leaving due to the pressure of business development stands at nearly three quarters, according to The Great Pitch Poll 2026 Image credit: Adobe Stock The results of The Great Pitch Poll 2026, the annual industry survey undertaken by international business development consultancy The Great Pitch Company, are out. The […]
Men’s deodorant brand Rock Face turned England’s World Cup last-16 victory over Mexico into a real-time campaign, handing out free cans of its 48-hour antiperspirant deodorant to fans heading straight from the pub to work on Monday morning. The moment was created by the Government’s emergency decision to extend pub licensing hours until 5am, allowing supporters to watch […]
Initiative developed by AlmapBBDO gives voice to the last letter written by Brazil’s greatest athlete, reinforcing the importance of resilience, valuing our essence, and keeping people united beyond football At a moment of reflection for Brazilian football, Elo, the 100% Brazilian payment technology company, is rolling out a moving campaign focused on the last letter from Pelé, […]
Nature takes centre stage in Destination British Columbia’s Home Pitch immersive experience Imagine getting to play football in locations never before possible, from coastal shorelines to alpine settings. In a first-of-its-kind activation, Destination BC, working with Zulu Alpha Kilo (Z.A.K.), has launched the Super, Natural British Columbia Home Pitch: A Football Experience. Taking place from […]