London-based creative agency AML Group have teamed up with The Switch, a charity in Shoreditch helping young people meet their potential by providing a link between education and work, to launch The Mac Giveback. The brainchild of AML ECD, Hugo Bone, The Mac Giveback is an initiative asking adland to donate their old tech so […]
Founders Launches a post-pandemic resurgence campaign for NYC The Partnership for New York City supported by Governor Kathy Hochul and Mayor Eric Adams have launched WE ❤️NYC, a multi-channel campaign which runs across all five boroughs of the city starting today. Created by independent creative agency Founders, the campaign has evolved the classic I❤️NY, to […]
The brand introduces the world to their latest dish with their “Sizzling Streaks” activation and a TV spot that revives an early aughts classic Fast-casual restaurant brand Panda Express wants to help fans discover their sizzle with a new national campaign created by independent creative and strategic advertising agency The Many that—through a combination of rock-power ballad-driven TV spots […]
High-speed rail operator, Eurostar Group, has appointed adam&eveDDB and DDB Paris to lead its creative and strategy advertising account, following a competitive pitch. The move follows the alliance of Eurostar and Thalys to form a Eurostar Group, with a bold ambition to carry 30 million passengers a year by 2030 and become the backbone of […]
Moose Toys, the leading toy company, has teamed up with word-of-mouth marketing agency, Come Round, for a nationwide in-home marketing campaign for its popular toy line, Magic Mixies. The campaign kicked off during the February half-term holidays and aimed to raise awareness of the Magic Mixies product range among families across the UK. As part […]
Aston Martin has launched an all-new environment on its multi award-winning online configurator, welcoming customers to spec their own perfect car within the Aston Martin Aramco Cognizant Formula One™ Team’s pit garage. In what is a world first amongst any automotive manufacturer, customers, fans, and dealer partners can now virtually specify any of Aston Martin’s […]
To celebrate Tesco’s new store launch, BBH Dublin have launched a new piece of media – a bespoke projector – to make sure the whole neighbourhood knows. Charlemont Square is a new Dublin development, in a neighbourhood with lots of footfall. But its new Tesco store is a little hard to find. So BBH Dublin […]
YouGov study commissioned by Gekko finds millions planning shopping spree ‘Retail as leisure’ as consumers combine shopping with eating out and socialising As the UK heads towards the spring and an enhanced bank holiday season, millions of consumers have revealed they are planning to go shopping on the forthcoming Bank Holiday weekends. These shoppers are […]
Adnami’s partnership with the largest media group in the Nordics follows hot on the heels of new appointments as it continues its expansion Ad tech company, Adnami, has been approved by Schibsted and Amedia, the largest media group in the Nordics, to deliver its high impact formats which cut through a fragmented media landscape, delivering […]
Contextual leader enhances ad exchange to incorporate accredited brand safety solution on every impression GumGum, a contextual first, global advertising platform, announced that starting today, all impressions running on GumGum’s ad exchange will now have enhanced brand safety protection through Verity™, GumGum’s proprietary and accredited contextual intelligence platform. Verity is already integrated and applied across […]