Black Madre and Africa`s Corona Campaign Brings Fishermen’s Economic Plight To Life Through Exceptional Craftsmanship In Beverage Brand’s Latest Ad Campaign

Black Madre and Africa`s Corona Campaign Brings Fishermen’s Economic Plight To Life Through Exceptional Craftsmanship In Beverage Brand’s Latest Ad Campaign

Brazilian Visual Arts Studio Creates 100% Hand-Carved Wooden Key Visuals, Animation, and To Include a Pop-Up Book for Initiative Supporting Coastal Communities Visual arts studio Black Madre and Africa Creative advertising agency have unveiled their latest masterpiece, a breathtaking handcrafted campaign for Corona’s “Fisherman Storytellers’ initiative. The campaign, by Brazil’s Africa Creative agency, transforms traditional […]

OK GO’S AND THE ADJACENT POSSIBLE—THE GRAMMY®-WINNING BAND’S FIRST ALBUM IN A DECADE—IS OUT NOW

OK GO’S AND THE ADJACENT POSSIBLE—THE GRAMMY®-WINNING BAND’S FIRST ALBUM IN A DECADE—IS OUT NOW

Wonder-filled robotic video for “Love” created by SpecialGuest, SpecialGuestX, 1stAveMachine with brand partners META, PMI and Universal Robots OK Go returns with And the Adjacent Possible, the band’s ambitious fifth studio album and first full-length release since 2014’s Hungry Ghosts. Even for a band known for pushing boundaries, the album is wildly eclectic—postmodern and genre-dissolving, with nods to Phil […]

Cable-free connection proves surprisingly speedy in TADAAM’s new campaign

Cable-free connection proves surprisingly speedy in TADAAM’s new campaign

Directed by Nitram through HAMLET the campaign spotlights the internet provider’s hassle-free services – free from cables, ties or technicians – with surreal humour Despite living in a digital-first world, getting online is still a long and complicated process, involving complex set-ups, hidden fees and frustrating delays. Which is why a fast and flexible connection […]

“ORANGUTAN’S ARE FACING A MAMMOTH PROBLEM” BY TRUANT

“ORANGUTAN’S ARE FACING A MAMMOTH PROBLEM” BY TRUANT

Borneo Orangutan Survival UK partners with creative agency, Truant, to spread the word about the near extinct orangutan species In the last 75 years, humans have wiped out over 80% of the orangutans on our planet. That’s an estimated 225,000, or 3000 every single year (IUCN). Through hunting, illegal trade, and our collective part in […]

Free Designer Clothing Rescues Chile’s Atacama Desert from Fashion Industry Waste

Free Designer Clothing Rescues Chile’s Atacama Desert from Fashion Industry Waste

Atacama RE-commerce offers abandoned garments at no cost — consumers pay only shipping to remove clothes from one of the world’s largest textile dumping grounds What’s the cost of a never-worn designer garment discarded in Chile’s Atacama Desert? The answer: Zero dollars.  That’s the revolutionary concept behind Atacama RE-commerce, an initiative turning the fashion industry’s waste […]

Men’s grooming brand Rock Face launches no-nonsense OOH campaign to poke fun at weird world of men’s fragrance

Men’s grooming brand Rock Face launches no-nonsense OOH campaign to poke fun at weird world of men’s fragrance

Men’s grooming brand Rock Face has launched a UK-wide OOH and social campaign to show that men can smell amazing, without buying into the ridiculous posing and pouting of men’s fragrance ads. The ‘Makes Scents’ campaign, created by agency Insiders, promotes Rock Face’s range of male toiletries and body sprays while poking fun at the cliched tropes of men’s […]

Pepsi launches two new zero sugar flavours and creates the world’s first AI ‘Sweetest’

Pepsi launches two new zero sugar flavours and creates the world’s first AI ‘Sweetest’

Pepsi debuts its newest integrated campaign ‘The Sweetest’, asking soda fans “What’s Sweeter” as it tests its new, zero sugar Strawberries ‘N’ Cream and Cream Soda flavours against the sweetest everyday items. Pepsi’s ‘The Sweetest’ campaign centres around an innovative new AI tool that can detect something’s sweetness factor. As a world’s first, Pepsi developed […]

VIOOH and MCDecaux, Japan branch office of JCDecaux, launch its programmatic DOOH offer in Japan

VIOOH and MCDecaux, Japan branch office of JCDecaux, launch its programmatic DOOH offer in Japan

MCDecaux, Japan branch office of JCDecaux, the number one outdoor advertising company worldwide, announces that MCDecaux is today launching the programmatic purchase of the premium digital inventory in Japan. The inventory starts with 55 digital screens all available in top 2 airports in Kansai region, Kansai International Airport (KIX) and Osaka International Airport (ITAMI) which are […]

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