The agency Leo Burnett, part of the Publicis network, has won the creative budget of Commerzbank. From January 2023 onwards, the Frankfurt agency will take care of Commerzbank’s advertising communication as lead agency. The decision was preceded by a multi-stage selection process in which the Publicis Groupe Germany team prevailed against renowned competitors. “Commerzbank is […]
London musician Joy Crookes is the new Lexus UX ambassador She leads the launch campaign for the new luxury hybrid electric SUV, one of Lexus’s best-selling cars in Europe Joy’s hit song Feet Don’t Fail Me Now features as the soundtrack for the new Lexus UX television commercial Lexus has launched a marketing campaign for the […]
Property and casualty insurer partners with creative agency, 50,000feet, to produce series of commercials aimed at HNW audiences PURE, the specialty property and casualty insurer, dedicated to creating an exceptional experience for responsible high net worth families, has launched a national advertising campaign to promote its new creative platform, ‘Join the Club.’ ‘Join the Club,’ […]
Experian is encouraging people to ‘do Experian first’ before they ‘do credit’, in a new campaign from BBH, highlighting how the brand is guiding people and helping them to make better financial decisions. The ‘Do Experian First’ campaign highlights the benefits of using Experian as a credit comparison service, demonstrating how Experian can help consumers […]
• EE launches its latest campaign Dream Big, featuring Kevin Bacon as an astronaut and rock star, to illustrate that the possibilities are endless with the iPhone 14 on EE • The campaign launches with a 30-second spot during ITV’s Coronation Street on Thursday 22nd September • The iPhone 14 is available now and comes as EE is the first mobile network to offer Apple One as part of a mobile package with the new Full Works plan for iPhone
Today EE announces its latest campaign, Dream Big, featuring Kevin Bacon purchasing the iPhone 14, before living out his dreams of being an astronaut and rock star. The ad, which will launch tonight on ITV during Coronation Street, seeks to show the sky is the limit with the new iPhone 14 on the UK’s best […]
- World leader in spread betting, FX and CFD trading launches biggest campaign in years, in partnership with Boulder Group - Push depicts a world where your everyday environment reacts like the markets, through a series of physical and gravitational shifts - Campaign will run in the UK, Singapore and Australia
City Index, a world leader in spread betting, FX and CFD trading, has today unveiled a major new multichannel campaign, ‘Master the Market Forces’. The creative push was developed in partnership with Boulder Group, and is the first work to launch since City Index appointed the global marketing, technology and venture group as lead creative agency for […]
• 70-year-old TikTok star Gramps and "Robogirl" Beyza Mokka embody ‘Can do’ attitude in new O₂ spot • Film directed by Solomon Ligthelm features music composed by RIN and Schmyt, who also star
O₂ Telefónica Germany and Serviceplan Bubble have jointly developed a major integrated campaign. The new campaign is centred around the O₂ can do’ philosophy of the brand, and the ‘can do’ tagline is featured in all elements of the integrated campaign, which can be seen online, on German TV, cinema, print, audio, (D)OOH, social media, […]
Waitrose is today launching its new brand expression – Food to Feel Good About. This will be an integrated brand campaign highlighting quality, taste, ethics and value, to celebrate food that makes a positive difference. The new brand campaign supports our ambition to go further in our ambition to give animals a better life and […]
In conjunction with Lumen, TVision set to expand its panel to the United Kingdom
TVision, the company measuring every second of TV and CTV viewer engagement, and Lumen Research, a leading attention measurement company, announced a formal partnership to bring cross-platform attention measurement to US and UK customers. TVision is developing a UK-based, opt-in panel to measure person-level TV viewing and engagement. When combined with Lumen’s digital measurement, this […]
McDonald’s MONOPOLY (the UK’s biggest prize promotion) is back and for its 16th year, The Marketing Store and McDonald’s are ramping up the excitement by giving customers even more of what they love with the new Double Peel. Customers have always loved the on-pack peel, however this year, instead of peeling to reveal a potential […]