Every Scent Tells A story: New Campaign From the Fragrance Foundation UK

• Not-for-profit organisation’s first ever consumer-facing push features stories of people’s memories of scent • Created in partnership with M&C Saatchi • Launch follows The Fragrance Foundation UK and M&C Saatchi research revealing that social media conversations about fragrance have increased during lockdown

Every Scent Tells A story: New Campaign From the Fragrance Foundation UK

The Fragrance Foundation UK, the not-for-profit organisation recognised as the authority for the fragrance industry, is launching ‘Fragrance lasts’: its first ever campaign targeting a consumer audience, which aims to bring to life the complex relationships that people have with scent.  The push was created in partnership with M&C Saatchi. It is the first work to launch since The […]

M&C SAATCHI Tells Mums They’re Grounded This Mother’s Day

#MUMISGROUNDED

M&C SAATCHI Tells Mums They’re Grounded This Mother’s Day

M&C Saatchi is launching a range of e-cards to encourage people to stay at home and share their love virtually this Mother’s Day, as people take action to protect themselves and others from the coronavirus. With many being asked to self-isolate or practice social distancing, M&C Saatchi wanted to create something to encourage people to avoid […]

Kenwood Launches New ‘Kenwood Can’ Campaign

Kenwood Launches New ‘Kenwood Can’ Campaign

Kenwood, a leading brand in food preparation, has today unveiled a major new brand platform and campaign, ‘Kenwood Can’.  The campaign was developed in partnership with creative agency M&C Saatchi. It is the first work to launch since M&C Saatchi’s appointment as Kenwood’s global creative agency of record earlier this year. The push, which will run across TV, […]

M&C Saatchi Worldwide campaigns against plight of child marriages in Indonesia

M&C Saatchi Worldwide amplifies campaign ‘Stop Child Marriage’ to shine a spotlight on the plight of child marriage commonplace in Indonesia, and globally, on International Women’s Day 2020.

M&C Saatchi Worldwide campaigns against plight of child marriages in Indonesia

‘Stop Child Marriage’ was developed for Indonesian Family Planning Association (PKBI), a non-governmental organisation that works across 26 provinces to improve women’s access to health, decrease the rate of maternal mortality and tackle the pernicious impacts of child marriage. The inspiring campaign encourages everyone to continue to fight against gender inequalities, actively challenge stereotypes, combat […]

M&C Saatchi LA Unveils Unique Joint Leadership Team

M&C Saatchi LA Unveils Unique Joint Leadership Team

The move marks new collaborative approach and retires traditional role of sole CEO. M&C Saatchi LA today officially announced a new joint leadership structure to power the business into 2020. Kate Bristow, Chief Strategy Officer & Partner, Maria Smith, Chief Creative Officer & Partner and Rebecca McGough, Managing Director & Partner will jointly run the […]

Invesco updates Old Masters with modern technology for EMEA brand relaunch

Invesco updates Old Masters with modern technology for EMEA brand relaunch

Independent investment management firm Invesco has revealed a major new EMEA brand campaign. The push was created in partnership with customer agency LIDA, part of M&C Saatchi Group. “Times Change” sees some of the Old Masters’ most well-known works repainted to include modern technological advancements, as a reflection of Invesco’s progressive approach to investment and the […]

M&C Saatchi & University of Greenwich launch initiative to expose inner-city girls to the creative industries

M&C Saatchi & University of Greenwich launch initiative to expose inner-city girls to the creative industries

M&C Saatchi has collaborated with University of Greenwich to devise and launch a training scheme aimed at Year 12 females, and those identifying as female, from inner city schools. Carbon Academy selected six young women who have been paired with six female mentors at the agency, kicking off the training programme in January this year. […]

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