De’Longhi awards its EMEA media account to Mediaplus. The 30 countries that are part of the account including Germany, the UK, Italy, Spain and Russia, as well as the Middle East. In addition to De’Longhi, this new account also covers the company’s brands Kenwood and Braun household. Mediaplus impressed with its innovative strategic approach, passion for the brands and a high level of digital competence.
De’Longhi has a new EMEA media agency – and it is called Mediaplus. After a multi-stage and extensive selection process of six month, the Italian group awarded its media account for a total of 30 markets in Europe and the Middle East to Mediaplus. The international team was led by Matthias Brüll, Managing Director Mediaplus […]
Wavemaker today announced that it has been awarded the Pernod Ricard Global Travel Retail media buying business after a competitive pitch process including several other leading global media agencies. Dino Metaxas, Digital, Media and PR Director for Pernod Ricard Global Travel Retail, commented: “Pernod Ricard Global Travel Retail has continued to grow in strength, with 2019 seeing +6% growth driven by all regions, cementing […]
Norwegian adventure cruise company, Hurtigruten, has appointed media agency The Specialist Works to handle its UK media planning and buying account worth over £1 million after a competitive pitch. The Specialist Works will start immediately to strategically plan and buy all consumer and trade media, covering prospect acquisition channels to assist Hurtigruten in its ambition […]