Maynards Bassetts asks the nation to ‘Set the juice loose’ once more

First work from VCCP

Maynards Bassetts asks the nation to ‘Set the juice loose’ once more

From Dr Who to dancing Scotsmen, and from the Beatles to Basil Brush, Wine Gums and Jelly Babies have earned their fair share of famous fans and famous advertising over the last century. So, when tasked with breathing new life into one of the nation’s favourite brands, creative agency VCCP chose to look to the juicy history of […]

VCCP Appointed As Lead Creative Agency For Toblerone

VCCP Appointed As Lead Creative Agency For Toblerone

Mondelēz International has appointed VCCP as their lead creative agency for Toblerone. VCCP’s appointment on Mondelēz International’s popular chocolate brand follows the agency’s selection as lead global ad agency for Cadbury in 2017 and Maynards Bassett’s and Green & Black’s in 2019.  VCCP will initially be working on a large global creative platform, looking to launch […]

Dame Emma Thompson leads celebs to give global brands 500-day warning on palm oil

Dame Emma Thompson leads celebs to give global brands 500-day warning on palm oil

Dame Emma Thompson, backed by a host of other famous names, has taken aim at big brands including Unilever, Nestle and Mondelez, as Greenpeace releases a powerful new 90-second animation that highlights how orangutans are being pushed to the brink of extinction by deforestation for palm oil. Launched globally on August 13, just ahead of […]

Mondelez agrees real-time marketing analysis deal with Twitter

Mondelez agrees real-time marketing analysis deal with Twitter

Mondelez, the parent company of brands like Oreos and Cadbury, has inked a deal with Twitter that will allow its teams in the UK, US, India and Brazil to analyse the effectiveness of its social media marketing in real-time. The deal, the first of its kind between a company and the social media site, comes […]