St Austell Brewery has hired TMW Unlimited to handle the advertising and communications for its Cornish lager brand Korev and Bath Ales brands Gem and Sulis. TMW won the business, which spans consumer and trade communications, without a pitch. TMW already works on the brewery’s best-selling IPA, Proper Job and Tribute Ale, and the move […]
Following a multi-agency pitch, Puma India has appointed Digitas, a Publicis Groupe company and India’s largest digital agency, as its digital partner for the Puma range as well as One8 – Virat Kohli’s brand that is powered by Puma. The mandate includes digital creative, social media, content and advocacy. On partnering Digitas, Debosmita Majumder, Head of Marketing Puma India, […]
French fashion label Isabel Marant has launched an international media campaign to showcase its Spring/Summer 2019 collection, after continuing its global media buying relationship with Media Agency Group (MAG). Isabel Marant is worn by celebrities including Kate Bosworth, Katie Holmes, Anne Hathaway and Hilary Duff and its latest fashion range will be seen in premium eye-catching locations across the cosmopolitan […]
TMW Unlimited has been appointed by London North Eastern Railway (LNER), the train operating company that operates the East Coast Main Line franchise that runs from London to north-east England and Scotland, to develop its future loyalty proposition. The agency won the brief following a competitive pitch against undisclosed agencies and will be responsible for […]
After a competitive pitch process, Allianz Ireland has appointed In the Company of Huskies as their new strategic, creative and digital agency. Allianz is one of the world’s largest insurers and has a very significant footprint across the island of Ireland. With this appointment, Huskies will be responsible for further developing the Allianz brand. This is another big win for In the […]
McDonald’s, has appointed Starcom, a Publicis Groupe agency, as its media partner in the market. The review for media planning and buying services took place between October and December 2018. In addition to Starcom, Publicis Groupe’s agency, Leo Burnett has been a creative partner of McDonald’s in Russia for the past 11 years. Vladimir Tkachev, […]
Leading sportswear brand, GORE Wear, has announced the appointment of Fusion Media as its UK PR Agency. Using its position as a boutique agency focused on endurance sport, Fusion will help GORE Wear grow awareness and understanding of its products amongst British runners, cyclists, hikers and skiers. Founded in 1985, GORE Wear has long been […]
Manchester design agency LOVE has beaten off stiff competition to win a three-way pitch to design an immersive Gin Distillery Experience in Manchester, for Quintessential Brands owned, Thomas Dakin. The multi award-winning agency has a long-standing track record in designing innovative consumer experiences around the world, from the award-winning Johnnie Walker Houses in Asia, to […]
British gin brand, Warner Edwards, has appointed Birmingham based creative agency LIFE as its BTL agency, as the brand strengthens its agency roster to support its strong performance across both the on and off-trade. “We’re really excited to be working with LIFE. They demonstrated a thorough knowledge of the category and a passion for Warner Edwards. […]
Jellyfish has been awarded the integrated media business for fashion and lifestyle brand hush. Founded by Australian Mandy Watkins in 2003, hush has grown to become one of the UK’s leading womenswear and loungewear retailers. Appointed without a pitch, Jellyfish’s overarching objective will be to assist the business with its continued growth. The work will […]