William Hill, one of Europe’s leading betting and gaming brands, has appointed 72andSunny Amsterdam to handle its creative advertising account after a four-way pitch. Establishing William Hill as the first choice in the gambling category, highlighting its premium status and developing an emotional connection with its audience are at the heart of 72andSunny’s strategy. The […]
Tommy’s, one of the UK’s largest charity funding research into saving babies’ lives, has appointed values-driven creative and campaigns agency Blue State Digital to support its fundraising events following a competitive pitch process. The agency will work to help promote Tommy’s biggest fundraising drive, the Splashathon with a campaign focussed on inviting parents to make […]
On June 13, acclaimed air carrier JetSuiteX announced that it has retained San Francisco based, award-winning agency, Eleven, as a marketing and branding partner. Eleven will be responsible for every facet of the marketing process for JetSuiteX, including concepting, production, media planning/buying and brand communications strategy. Eleven will also execute a fully integrated campaign that […]
Recipe has been appointed lead creative agency for Craft Gin Club following a pitch process. Craft Gin Club is a gin subscription service that was established four years ago and has achieved significant growth since, helped initially by investment from Dragons’ Den and is now one of the UK’s No.1 Gin Club, delivering different themed boxes every […]
Atomic London has been appointed by Virgin Experience Days following a competitive pitch handled by Creativebrief. The market leader in gift experiences, Virgin Experience Days has tasked Atomic with coming up with their first-ever TV campaign – scheduled to air later this year. Launched in 1988, the company offers more than 2000 experiences ranging from the classics (track days, spas, flying lessons etc,) to […]
Mindshare, part of WPP, has won the media planning and buying account for Yorkshire Building Society Group, following a successive run of new business wins. The account will be worth an estimated £6 million in billings to Mindshare’s business. The financial institution, headquartered in Bradford, appointed Mindshare with the aim of driving long-term business growth over the next 5 years and bringing to life its brand positioning as part of its communications planning. Mindshare’s newly launched DX tool played a crucial role […]
Brooklyn-based independent agency, Madwell, announced that it has been named agency of record for coconut-based beverage company, Harmless Harvest, after a highly competitive, national RFP process. Madwell’s first task will be developing brand positioning, campaign strategy, media planning and creative execution in support of a Summer 2019 launch. Harmless Harvest is a food and beverage […]
Iconic British airline, Virgin Atlantic and market-leading travel company, Virgin Holidays have appointed global socially-led creative agency We Are Social as their new social media agency of record in the UK. The win follows a three-way competitive pitch process. We Are Social will create and deliver new social media strategies, further building on both brands’ […]
Since its inception as an affiliate of McCann Worldgroup in late 2013, McCannBlue has worked to firmly establish a reputation as an integrated creative and digital Agency right at the heart of ‘Silicon Docks’ on Dublin’s Grand Canal Quay. Now a thriving creative company they have been attracting major clients including global brand, advertising and […]
Following a three-way agency pitch, biscuit company Bahlsen has appointed global brand experience agency Sense to deliver a UK-wide experiential sampling campaign for PiCKUP!, the chocolate biscuit bar with attitude. Launching this summer, Sense will also be working with the integrated agency Threepipe and Bahlsen’s incumbent PR agency TASTE to deliver a campaign that spans […]