Saatchi & Saatchi has today unveiled new creative work, Voting is Hot AF, to launch non-partisan campaign, Just Vote. The campaign is powered by green entrepreneur and founder of Ecotricity, Dale Vince, with insight from leading PR & communications agency, Borkowski. Built on the insight that voting officially makes you hotter – with 40% of […]
Independent creative agency The Many has launched a digital display and out-of-home (OOH) campaign for nonprofit environmental group Heal the Bay, which is dedicated to protecting Southern California’s coastal waters and watersheds. The Los Angeles-based outreach debuted Thursday night at the Bring Back The Beach donor gala in which artwork was sold to raise money […]
Out-of-home media owner 75Media has more than quadrupled its team in the last year, from eight to 43, leading to it taking over the lease of a larger Leeds HQ at 6 Wellington Place. The Leeds-based, UK-wide network, is forecasting and on track to meet a 470% growth in revenue year-on-year for 2024. Its portfolio […]
The pain relief brand is running the first national 3D OOH campaign on JCDecaux’s Transvision screens in rail stations across the UK, the first national 3D OOH campaign with media planning and buying from Zenith UK and creative from McCann. Nurofen launches its new 3D Out-of-Home Nurofen Express campaign in partnership with JCDecaux UK, the […]
Intuition by Wilkinson Sword, Recipe and VCCP Media launch campaign to spotlight the Intuition 2-in-1 razor with a 3D special-build out of home site at Westfield London. The outdoor ad depicts a 3D razorhead bursting out from the billboard. The special build creatively demonstrates the use of Intuition 2-in-1 razor which has a built-in shaving […]
Integrated creative agency MullenLowe today launches a new campaign – Alt Alts – in partnership with the Royal National Institute of Blind People (RNIB), the leading sight loss charity in the UK. Alternative Text (Alt Text) is a written description of an image, picture or photograph. It’s super important as it is read aloud by […]
Say It Without Flowers was created by a group of Mums at McCann Manchester within 24hours of hearing news that a vital parental mental health charity, The Smile Group, was at risk of closure due to lack of funding. The SMILE charity set up over 13 years ago by two Mums provides invaluable support across […]
The V&A and adam&eveDDB have launched a new campaign to showcase the incredible breadth of the V&A’s permanent collection of over 2.8 million objects, which tell a 5,000 year old story of creativity, spanning every creative discipline. “If you’re into it, it’s in the V&A” is designed to drive mass re-appraisal and tap into people’s […]
innocent Drinks, Europe’s leading healthy drinks company, is taking commuters on a journey deep into the earth in a new immersive campaign to raise awareness of the importance of healthy soil. Digital advertising formats immerse passengers at three major Elizabeth line stations in an alternative “underground” environment that highlights the important part soil health plays […]
Driven by a group of young Londoners, the in-housing specialist agency OLIVER has co-created a pan-London OOH campaign – supported by JCDecaux Community Channel – to ensure younger voters are aware of the need to bring voter ID when voting in the London Elections on 2 May 2024. Young Londoners identified the need for a […]