Serviceplan Spain’s ‘Emociónate’ campaign Highlights Valencia’s Palau de Les Arts Importance as a Cultural Centre in Pandemic Times

OOH Campaign features installation of 10 plinths outside Palau de les Arts in Valencia, with a different piece of creativity created for each of the letters of the word E-M-O-C-I- Ó -N-A-T-E. Each letter corresponding to a title and a different artistic discipline of the season's programming.

Serviceplan Spain’s ‘Emociónate’ campaign  Highlights Valencia’s Palau de Les Arts Importance as a Cultural Centre in Pandemic Times

El Palau de Les Arts (Les Arts) is a globally recognized cultural building, and an iconic art centre in Valencia.  Located within Valencia’s City of Arts and Sciences, one of the greatest architectural gems of world-class architect Santiago Calatrava, Les Arts has undoubtedly been an important part of the cultural and tourist revolution of Valencia […]

Hendrick’s Gin And Space Welcome The Festive Spirit For Gifting And Social Sharing

Hendrick’s Gin And Space Welcome The Festive Spirit For Gifting And Social Sharing

Curious and unconventional distiller Hendrick’s Gin is launching its festive campaign for 2020 across multiple European markets, which includes proximity OOH creative developed and created by creative agency Space.   Space created the OOH based around two key concepts: Hendrick’s Gin as a gift this holiday season, and Hendrick’s Gin as a key part of social gatherings and […]

Kinetic Appoints Notable Out-Of-Home Leader Keith Kaplan As Global CEO

Kaplan joins from OUTFRONT Media

Kinetic Appoints Notable Out-Of-Home Leader Keith Kaplan As Global CEO

Kinetic, the leading global out-of-home agency that is part of WPP, announced the appointment of Keith Kaplan as Global Chief Executive Officer. Kaplan is well-regarded as a strategic advisor at the intersection of digital and out-of-home (OOH) with a strong focus on innovative ways to drive success for clients. Kaplan takes over from Marc-Antoine de […]

EA strikes a goal with a mural campaign by Kinetic and Mural Republic for FIFA 21 & PS5

EA strikes a goal with a mural campaign by Kinetic and Mural Republic for  FIFA 21 & PS5

 Kinetic, the UK’s leading out-of-home agency, and Mural Republic, have partnered with Electronic Arts (EA) and Sony to deliver an exciting mural campaign in recognition of EA SPORTS™ FIFA 21’s launch on PlayStation 5 on 4th December 2020.  The new hyper-local OOH campaign includes five murals across England, designed by Graphic Designer and Illustrator Scott McRoy and features […]

Coming “Out-of-Home” on National Coming Out Day

Coming “Out-of-Home” on National Coming Out Day

In honour of National Coming Out Day on October 11, Egale – Canada’s leading organization for LGBTQI2S people and issues – worked with Cossette and Cossette Media to give three Canadians the opportunity to come out in a bold and unforgettable way: on giant billboards across the Greater Toronto Area. The campaign, entitled Coming Out […]

Perfect Marc Jacobs celebrates self-love, authenticity and individuality in exclusive Ocean Outdoor campaign

Perfect Marc Jacobs celebrates self-love, authenticity and individuality in exclusive Ocean Outdoor campaign

Marc Jacobs International and Marc Jacobs Fragrances, part of Coty Inc. [NYSE: Coty], supports the UK launch of the brand’s latest women’s fragrance, Perfect Marc Jacobs, with an exclusive out of home campaign in four cities via Ocean Outdoor. The campaign combines high impact outdoor sites with experiential activity at Westfield London and a showcase on the […]

CO-OP Health Applies A Dose Of Geo-Targeting To Out Of Home To Launch Its NHS Prescription Delivery Service

CO-OP Health Applies A Dose Of Geo-Targeting To Out Of Home To Launch Its NHS Prescription Delivery Service

Co-op has combined the scale and reach of out of home with the performance capabilities of social and mobile display to create a powerful location-first advertising campaign to drive awareness of the “Co-op Health” NHS repeat prescription service, whilst encouraging registrations via the website or app. The highly targeted campaign is running across England and […]

Ocean Outdoor and Team GB celebrate Golden Moments of past Olympics in outdoor showcase

Ocean Outdoor and Team GB celebrate Golden Moments of past Olympics in outdoor showcase

Defining moments from past Olympics Games which capture British sporting victories will be broadcast across Ocean Outdoor’s premium digital network to mark the period that Tokyo 2020 would have been taking place. The out of home (OOH) campaign, created by Ocean in association with the British Olympic Association, breaks on Saturday, August 1 and runs […]

Cadbury presents ‘Battle of the Inventors’

Try the three new limited edition bars and vote for your favourite

Cadbury presents ‘Battle of the Inventors’

Last year, Cadbury asked the public to invent a brand new Cadbury Dairy Milk bar.  Thousands of entries were narrowed down to just three, and the new campaign introduces a head-to-head battle between Taylor’s ‘Out of the Blueberry’, Shannon’s ‘Crunchy Honeycomb’ and Gillian’s ‘Coconutty’ to see which bar gets to stay on shelves. The winner will be […]

#WorldUpsideDown – RNIB

The&Partnership and RNIB turn Piccadilly Lights upside down

#WorldUpsideDown – RNIB

The world famous Piccadilly Lights digital billboard will be turned upside down by Royal National Institute of Blind People (RNIB), in association with The&Partnership in a multi-channel campaign to raise awareness of the challenges social distancing poses to blind and partially sighted people.  The campaign asks people and brands to turn their social profiles upside-down […]

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