Heathrow Express (HEX), the airport rail link operating between London Heathrow Airport and London Paddington, is showing travellers that stress-free journeys start the moment they step onto the train, and continue when they return by train. Created with St Luke’s, the supersize OOH campaign aims to persuade passengers that travelling to and from Heathrow Airport […]
FEATURING REAL LIFE UGC SELFIES FROM WEROADERS, CHEEKY COPY AND A DRIVE FOR COMMUTERS TO GET THEIR RUSH WITHOUT THE ‘HOUR’ ● In a huge London takeover, WeRoad will be unmissable across 3,700+ billboards, tube carriages, tube stations and bus shelters ● WeRoad is keeping it real, with every campaign image captured by IRL WeRoaders experiencing trips […]
EE has launched Stay Connected at Night, a billboard-led campaign harnessing the power of Stay Connected Data to offer dynamic, technology-enabled routes home. The EE campaign by Saatchi & Saatchi London, which won first prize in the brand category of Ocean Outdoor’s Digital Creative Competition 2022, uses Ocean’s out of home (OOH) technology in Manchester […]
In its first work for leading nutritional supplement brand Solgar, Saatchi & Saatchi has launched Golden Lights, a cross-city OOH campaign transforming 12 digital billboards across the UK with S.A.D lamp-inspired, light-led creative as darkness falls on the bluest day of the year, Blue Monday (16th January). The work, which won funding at the Ocean […]
With the men’s World Cup fast approaching and the Lionesses victory at the women’s Euros earlier this year, the campaign featuring Kylian Mbappe, Jack Grealish, Sam Kerr, Chloe Kelly will run between 21st September – 8th November to drive awareness of FIFA 23, the most complete EA SPORTS FIFA title ever. The campaign will run across multiple […]
Numan launches provocative large-format digital OOH campaign to break down the taboo and embarrassment that can often prevent men from seeking medical help for erectile dysfunction. Numan, a digital platform for men’s health, has launched a nationwide digital OOH campaign in a mission to normalise men’s health concerns and address erectile dysfunction. The digital OOH […]
BBH is giving the famous flame-grill lines on every Burger King Whopper patty – the ultimate sign of what makes it a superior burger – the attention it deserves in a major new OOH campaign called ‘Grill Lines’, which will run nationwide. The thinking behind the BBH strategy is that flame grilling, which Burger King […]