Today, VIOOH, the leading premium global digital out of home (DOOH) supply-side platform, announced a new programmatic advertising partnership with Vengo, one of the largest premium U.S. DOOH media owners. Vengo has reach and scale across all 50 states and popular DOOH verticals, including grocery stores, convenience stores, bars and casual dining venues, offices, gyms, […]
O2’s bold new work in partnership with VCCP puts England’s most successful rugby team front and centre – ahead of the upcoming home Women’s Rugby World Cup 2025. Today, long-time partner of England Rugby, O2, launches its most powerful women’s rugby campaign to date: ‘England, meet England’. Created by the brand’s long-standing creative agency of record VCCP, […]
Campaign Brings Together Unexpected Duos Celebrating that “It’s Good to Be Right” PrizePicks, the largest daily fantasy sports operator in North America, kicked off football season with the premiere of a star-studded commercial series titled “It’s Good To Be Right.” The campaign features a roster of bold personalities including Super Bowl champion Marshawn Lynch, actor Adam Devine, comedian Drew “Druski” Desbordes and […]
Brandon, the results-obsessed, creatively integrated marketing agency, announces the expansion of its strategic partnership with Idahoan Foods®, the category-defining leader in premium dehydrated potato products. The move marks a powerful step forward in Idahoan’s digital transformation and omnichannel commerce road map. After three years of bold collaboration across social media, influencer marketing, and content production, Idahoan® […]
“Lovely Day for a Guinness” features fans from all 20 Premier League clubs and shines a light on the shared loved and devotion that connects football communities around the world With the opening weekend of the 2025/26 Premier League season, Guinness has unveiled its largest community-driven sports campaign, marking its second season as Official Beer and Official […]
Independent creative agency Superdigital announces its latest multi-platform effort – an experiential activation to launch the never-seen-before Magic: The Gathering and Marvel’s Spider-Man collection with first looks and welcome decks at this year’s San Diego Comic-Con (July 24-27th). As a first for Magic and Marvel’s ongoing partnership, the experience transported Comic-Con attendees to Spider-Man’s New […]
GeneDx, a leader in delivering improved health outcomes through genomic insights, just launched a bold, new national campaign to spotlight a healthcare crises—the underdiagnosis of pediatric rare diseases. Created in partnership with DCX Growth Accelerator, the campaign confronts the reality that too many families are stuck in an endless cycle of referrals, repeating testing, and left […]
Agency to optimize DTC growth for one of the fastest-growing cookie brands in the U.S. Digital commerce agency Goodness announces that it has been named Direct-to-Consumer Agency Partner and Digital Creative Partner for cookie brand Tate’s Bake Shop. Through modernizing their entire DTC operation, Goodness will provide a more seamless, efficient and intelligent customer journey, […]
B&B studio has worked with The REAL Co. on a refresh of its REAL brand identity and packaging design, empowering the brand’s ambition to become the definitive alcohol-free choice for modern wine drinkers. The new design brings greater clarity and credibility across the range, combining a simplified system with meaningful messaging and a more considered […]
Two Minnesota-Based Companies Partner to Modernize Local Journalism and Reach the Next Generation of News Consumers The Social Lights, a leading social-first marketing agency, today announced a strategic partnership with The Minnesota Star Tribune, the Midwest’s largest media outlet. Together, the partners will work to modernize the Pulitzer Prize-winning company’s approach to audience engagement as well […]