Pain-free packaging refresh for Anadin by Path

Pain-free packaging refresh for Anadin by Path

Path, creative partners for brands, has supported Pfizer in a packaging design refresh of the Anadin portfolio. In uniting the ranges with a clearer and more intuitive design, the leading OTC brand aims to empower its consumers with the information to find the right product for their pain relief needs. The updated range will launch […]

WE agency invites EMS customers to take risk in new campaign

WE agency invites EMS customers to take risk in new campaign

The Brazilian agency WE launch the campaign “Bengué Relax” to the relaxing muscle spray “Balsamo Bengué,” from EMS brand. The printed ads show situations in different sports that may will cause injuries such as skateboarding, surf, skating and soccer, bringing the concept: is fallowing that you learn. In this way, the campaign encourage people to […]

Future Thinking launches personal wellbeing division

Future Thinking launches personal wellbeing division

Data-driven intelligence agency Future Thinking has announced the launch of its new personal wellbeing offer bringing together expertise from its pharmaceutical and healthcare teams. The new division combines the company’s knowledge of primary market research, behavioural economics and data science, with years of experience. The new team greatly strengthens Future Thinking’s presence within the wellness […]