Customer agency LIDA, part of the M&C Saatchi Group, has promoted Associate Creative Director, Spencer White, to the role of Creative Director. White, who joined LIDA as Creative Group Head in 2012, has been responsible for the creative output of a number of LIDA’s flagship accounts over the years. He has picked up multiple awards […]
WaterAid placed 800 children’s schoolbags on the famous steps of St Paul’s Cathedral today as a stark reminder of the number of young children’s lives lost every single day due to dirty water and poor sanitation. Each of the Cathedral’s 24 entrance steps represented one hour – and the 33 children younger than five who die every hour – a whole class that never even made it to school, all for the lack […]
Storytelling studio Nucco Brain has collaborated with German indie rock outfit COLORWAVE to create a fully playable interactive music video for their new single ‘So Called’, set in a surreal post-apocalyptic world. ‘So Called’ is a manifestation of Nucco Brain’s passion for pushing the boundaries of innovation and technology; created not for branding or marketing […]
Entertainment, sport and lifestyle agency, PrettyGreen, announced Sarah Henderson’s promotion to the Board and to Managing Director. Since joining PrettyGreen to lead the Cadbury London 2012 Olympic account in 2011, Sarah Henderson has been instrumental in helping establish PrettyGreen as a leading independent Entertainment, Sport and Lifestyle PR Agency. Henderson said: “It’s an honour to step into […]
Channel 4 have unveiled their own ‘Brexit Bus’ this morning ahead of January 7’s airing of Brexit: The Uncivil War, a new drama starring Benedict Cumberbatch. Styled to mimic the infamous Vote Leave campaign coach – the vehicle bears a new slogan – ‘Take back the remote control’. The promotional bus was unveiled in Westminster […]
As part of its three-year partnership with ITV Saturday evenings, Suzuki is unveiling its new 2019 ad campaign featuring pop royalty Take That, which will run during some of the UK’s most popular shows throughout the year. Dubbed ‘Suzuki Surprises’, the series of three 30-second adverts launch on 5th January 2019 and follow Gary, Mark and […]
Cadbury Creme Egg, the Mondelēz-owned chocolate brand, has revealed a major new integrated campaign, ‘Hunt the White Creme Egg’. The initiative was developed in partnership with creative agency ELVIS. The campaign, which includes TV, print, OOH, digital, social, instore, PR and media partnership activity, announces the return of the coveted white Creme Eggs. It seeks […]
Following on from last year’s incredibly successful ‘Recovery Channel’, Domino’s yet again found another way to help the masses recover from the night before, on New Year’s Day. ‘The Official Food Of Your Happy Place’ is a one-day campaign created by VCCP, which let people take a break from the night before’s grogginess, by visiting […]
DFS has partnered with The LEGO Movie 2, the much- anticipated sequel to the BAFTA-winning The LEGO Movie, for its new Winter Sale campaign. The TV and online ad shows the characters of the Warner Bros. blockbuster animation embarking on a mission to find themselves some comfy sofas and, in their words, “save our butts”. The ad, created […]
New Hotels.com research reveals that one in ten millennials hope there’s ‘no room at the inn (laws)’ so they don’t have to stay the night. To get away from it all,15% are and 34% wish they were going on holiday over the festive period this year. To help them on their way, Hotels.com is offering 10% off […]