Lashious Beauty boldly rebrands to Rawr with partner Imagination

Lashious Beauty boldly rebrands to Rawr with partner Imagination

RAWR, formerly Lashious Beauty, today announces its complete rebrand and relaunch with global experience company Imagination, as part of a significant expansion plan. RAWR tasked Imagination with conducting a full brand overhaul, including audience definition, strategic positioning, new brand name and full asset design along with retail concept design. The new brand has been framed […]

Nectar completes rebrand with campaign to promote new app and website

Nectar completes rebrand with campaign to promote new app and website

Nectar, one of the UK’s largest loyalty programme, is revolutionising its rewards and loyalty scheme with customers nationwide now able to access new and exciting offers through a new app and website. To celebrate the launch, Nectar has unveiled a new brand identity through an integrated campaign developed by Iris. The campaign will run across […]

FinTech Neat turns its back on traditional tech branding in its new rebrand via Ragged Edge

FinTech Neat turns its back on traditional tech branding in its new rebrand via Ragged Edge

Neat, a Hong Kong-based FinTech startup that offers multi-currency accounts for SMEs and startups, released their new brand last week.  Working with London-based creative agency Ragged Edge, the FinTech startup made the decision to forgo traditional “tech-style branding” (i.e. product screens, bold solid colours, modern and sleek lines, and sans serif fonts) and adopt a […]

Edit’s brand sampling arm rebrands as Relish

Edit’s brand sampling arm rebrands as Relish

The brand partnership and sampling division of multi-service marketing agency Edit has rebranded as Relish – becoming a standalone agency within the St Ives Group. The agency, which will remain based within Edit’s Bath head office, also announced it has won exclusive contracts to sample products through online orders for fashion retailer NBrown – the […]

Allianz Worldwide Care announces company rebrand

Allianz Worldwide Care announces company rebrand

Allianz Worldwide Care changed its name today to Allianz Partners, and its international health and life insurance products and services are now being promoted under the ‘Allianz Care’ product brand.  As the international health and life specialists at Allianz Partners, they will continue to provide health insurance and services to the staff of multinational organisations […]