The UK’s No.1 bagel brand has appointed Recipe as their strategic lead agency. Recipe won the business following a competitive pitch against incumbent agency Now and Quiet Storm. The New York Bakery Co. is one of the top 50 FMCG food and drinks brands in the UK. It has appointed independent creative agency Recipe to […]
● YouTuber DanTDM stars in mental health film for suicide prevention charity Campaign Against Living Miserably (CALM) ● The film, created by Recipe, uses a clever timeline hack to raise awareness around people bottling up their emotions ● In 2021 the CALM helpline had over a million minutes of potentially life saving conversations
YOUTUBER DANTDM Stars In Mental Health Video For Campaign Against Living Miserably By RECIPE
888poker has launched its new poker platform – Poker 8, designed for recreational players, with an ad campaign that puts the player at the heart of the action. Created by Recipe, the brand campaign builds a clear, simple and differentiated proposition to encourage poker players to switch from their current poker operator to 888poker. The […]
Following the completion of its merger with Kapten, FREE NOW has become Europe’s No.1 taxi app – and the first ride-hailing service in London to bring black cabs and private hire vehicles together on one app. To support its launch, Recipe has developed and created a ‘very large’ launch TV campaign, featuring a 50-foot woman skating […]
Recipe has created their first work for ride-hailing app Kapten since winning the account in January. The integrated campaign for France and the UK, ‘Buttocks’, encourages audiences to make a stand while comfortably sitting down. The 30” film features a range of passengers proudly declaring why they’ve decided to ‘vote with their buttocks’ and take […]
Recipe has been appointed lead creative agency for Kingsmill by Allied Bakeries. The agency will be working with Kingsmill on brand strategy across the portfolio leading to creation of TV, Print, OOH and Social campaigns for the brand range. Toby Evea, Business Director at Recipe said, “Kingsmill is one of Britain’s most shopped brands and a […]
Recipe has been appointed lead digital and social agency for the UK for ride-hailing app, Kapten, following a three-way pitch process. French owned Kapten launched in London, with TfL approval, in May 2019. The company is the 2nd largest car-booking app service in France, with plans to expand into a further 15 cities by 2020. Recipe […]
Kia Motors (UK) Limited and Sky Media launches a new campaign to raise awareness of Kia’s electric car credentials, presented solely by kids. The six week campaign will see an all-child cast explore the benefits of electric cars in a three-minute film, asking all the questions adults are too afraid to. The content will be […]
Recipe has been appointed lead creative agency for Craft Gin Club following a pitch process. Craft Gin Club is a gin subscription service that was established four years ago and has achieved significant growth since, helped initially by investment from Dragons’ Den and is now one of the UK’s No.1 Gin Club, delivering different themed boxes every […]
Nākd is one of the UK’s leading healthy snack brand worth an impressive £40m, and has revolutionised healthy snacking in the UK as it continues to surprise and delight customers with its mouth-watering selection of flavours. With the first burst of TV activity kickstarting a £1.5million campaign, the ‘Mind. Blown.’ campaign comes to life in both 30” and […]